6 min 42 sec

Snuggling for Dollars: It’s Not What You Think

A New England engineer earns a part-time income of more than $1,000 a month by helping people reconnect through personal touch.
Communication Customer Service Service Unique Ideas

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What It's About

A New England woman discovers a way to help others feel connected by offering snuggle sessions.

Business Model
Skills Required
Empathy & Communication
Profit Potential

Words of Wisdom

Since the rise of the technological era, it's never been easier to connect with others at the touch of a button. Despite the advantages this provides, an increase in texting and socializing on social media may result in less substantial relationships, leaving users feeling isolated and disconnected. Samantha's snuggling service is a way to fill this void and respond to a growing need without judgement.

Is there a need that you could fill?

Fun Fact

One client of Samantha's was going through a really difficult time with his daughter, and it reminded her of a similar situation that she experienced when she was younger and still living at home. It gave her a new perspective, and she felt like she was comforting her own dad. After the session, she called her dad and told him that she didn't realize what kind of pain he was going through at the time.

Notes from Chris

Episode 107
Samantha Varnerin didn't expect to stumble on a new side hustle when she opened her unread emails, but an article from one of her newsletters grabbed her attention: become a professional snuggler. Being the openly affectionate person she is, this seemed like a calling, so she started Googling and found an agency that works with snugglers across the country.

These days Samantha dedicates around 10 hours a week to her snuggle sessions, and she's been able to cover her rent with this money alone. The extra money has been great, and the biggest benefit for Samantha is the fulfillment she experiences providing a much-needed service for people who are just looking to feel a little human connection.


  • My Life is Never Boring: Learn more about Samantha and her snuggle journey on her blog
  • Snuggle With Sam: Looking for a little human connection yourself? Check out Samantha's professional snuggling website!

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,


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Quote of the Day
"While the additional money has been great, these snuggling sessions have allowed me an opportunity to really reconnect with people as a whole and have a positive impact on the lives of others."
—Samantha Varnerin #SideHustleSchool

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