What It's About
How a switch from physical to digital products helps a mental health counselor build a profitable side hustle.
Words of Wisdom
Janine's story is a perfect example of the kind of success you can find when you redirect your focus after dedicating a lot of time to something that isn't successful. It's not all that uncommon for the first thing you try to not exactly pan out and when it doesn’t, it can feel really discouraging.
Here's some advice if you find yourself stuck in a similar situation: instead of just saying “This sucks” and moving on, try to understand why it didn’t work and what you could change so that something else down the line does work out.
I know from my inbox that a lot of people have tried various ideas and fallen short. Well, Janine has a failure story of her own.
Before she started this project, she had another website called Encourage Play, all about teaching kids social skills through play. She tried a couple of different products lines, including a failed subscription box and a failed Etsy shop. She says now that’s she’s glad for this experience because her work at Encourage Play allowed her to discover what did work and translate that into Coping Skills for Kids.
Notes from Chris
Janine Halloran is a Licensed Mental Health Counselor, and also a mom. She sees clients in the morning, but before and after school until bedtime, her focus is on the kids. She helps with homework, packs lunches, and takes them to after school activities, etc. In the afternoon, as well as after the kids’ bedtime, she has a different focus: it is—wait for it—her side hustle. It’s called Coping Skills for Kids. With Coping Skills for Kids, Janine makes products to help kids learn to deal with stress, anxiety, and anger in healthy ways. She offers both digital and physical products on her site, but her focus recently has been mainly on digital. She also recently created two courses using Teachable, which was easier than she expected. Profits for Coping Skills for Kids are averaging about $1,100 a month now. Janine is working on more downloadable products, as well as posters through print-on-demand services for some of her popular free printables.
MENTIONED IN THIS EPISODE:
- Coping Skills for Kids: Learn more about Janine and her digital products on her website
- Encourage Play: Janine's first side hustle idea with the focus of helping children learn important social skills through play
- Teachable: The learning platform that Janine used to sell her online courses
- Waldorf Teacher Designs Curriculum for Other Educators: How a teacher uses what she knows to help other teachers save time and teach more effectively
- High-School French Teacher Earns $8,000 Writing & Selling Curriculum: A busy high-school teacher uploads more than 600 digital products to a peer-to-peer sharing site, where she’s paid a royalty for each sale
Download 2019 episodes: JAN | FEB | MAR | APR | MAY Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC
Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.
I use this card every day all over the world! ✈️
Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.
Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today!
Quote of the Day
Sponsors & Gratitude
Get a FREE Audiobook from Audible!
Audible is offering SHS listeners a free copy of the Born For This audiobook with a 30-day trial membership. 📚
Just go to aonc.co/bftaudible and browse the unmatched selection of audio programs and start listening.
Get it Here
Like the Show? Leave a Rating!
Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅
It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Keep in Touch
There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!
To infinity and beyond,