Subscribe Now For A Free Five Step Tutorial
Get a free five-part email course that shows you how to find, validate, and launch your side hustle idea — no experience required.
TBT: Hair Ties and Shampoo for Men with Long Hair
Today, in our latest feature, we'll hear from Chris Healy, a partner in the Long Hairs, a booming business in San Diego that serves men with long hair worldwide.
This is all about identity and belonging. There are a lot of lessons here, so pay attention to Chris's update.
Chris and his co-founder started as a small two-person web shop and digital marketing agency with really no experience. As they learned and practiced their trade, they were always in search for their own thing. The digital agency life was great—they were figuring it out and making some money and getting some good clients. But it still wasn't really their project.
So as two guys growing their hair long for the first time, they started recognizing the many things that suck about being a guy with long hair—from trying to figure out how to take care of it, to going to the store and trying to find the most basic black hair ties. Not really knowing what to get or how to take care of your long hair. So recognizing these things, they set out just to make it better for guys growing their hair long, and it became their side hustle.
The whole hair industry is very much feminine focused. They'd even see other guys on the street or in restaurants and just know: that guy's been through the same thing as me. He went through the awkward stage and he wonders how to tie it up. So they started developing as a community even before they had the actual idea of The Longhairs—and to this day, they still have referral cards that they hand out to guys with long hair.
