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I believe we can learn as much from failure as from success. It's with that in mind that I offer Failure Friday: short stories about mistakes, missteps, and disasters.
Today's story features Joseph O'Bell from Austin, Texas. His business, Vineyard Sun, is a lifestyle sunglass line made from cork, for people who love wine and vineyards. We first told his success story in an earlier episode.
But like many ecommerce sellers who depend on an overseas supply chain, Joseph learned that you're also dependent on someone else's calendar. When a client placed a large order, a long delay in China caused the relationship to break down — a costly reminder of the risk in that kind of dependency.
"Never confuse a single defeat with a final defeat." Find Joseph at VineyardSun.com. Have a question? Visit SideHustleSchool.com/questions.
