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Today's listener wants to make a smartphone app. I'll give him three paths to consider — none of which involve becoming a programmer — plus a thing non-technical people tend to forget.
This is Mark Wilkins from Dallas, Texas, and I've been listening to the show since Day 1. I'm thinking about starting a side hustle creating a smartphone app. Do you have any tips? I'm concerned about sharing the idea, because that's all it is — an idea — that could be used to create a competing product.
Let's assume Mark isn't a developer — because if he were, his next steps would be different. Most likely he's the one with the idea, and he needs help bringing it to life. He has a few options:
Outsource — find help on Upwork, Fiverr, or similar for the technical work. Partner up — bring the idea to a developer looking for one, team up, and build it together. Private label — use a platform's existing app templates; you accept some constraints, but it's cheaper and often easier.
And here's what non-technical people forget: building the app isn't the end. Say Mark contracts it out and it works perfectly — then Apple releases an iOS update, and suddenly something breaks for the users migrating to it. Apps need ongoing maintenance, which is why it's risky to hand the job to someone who disappears once it's "done."
Have a question? Visit SideHustleSchool.com/questions.
