1729
6 min 38 sec

Q&A: What separates a $30 course from a $1,000 course?

Some online courses cost $30, others cost $1,000 or more. What’s the difference between a lower-priced course and a higher-priced one—are the more expensive ones just “better” or is there more to the story?
Q&A

Subscribe Now For A Free Five Step Tutorial

What It's About

Today's caller seeks clarification on the wide variation of online course pricing.

Notes from Chris

Episode 1729
Some online courses cost $30, others cost $1,000 or more.

What’s the difference between a lower-priced course and a higher-priced one—are the more expensive ones just “better” or is there more to the story?

You could ask this question about a lot of things: what separates a $100,000 car from a $30,000 car, for example. Is the $100k car $70k better? Presumably something is better—it’s not all smoke and mirrors—but there’s also an element of perceived value. This is always true!

"You've been sharing a lot of examples of online courses lately, and some of them have been very profitable. You also talked about how the pricing ranges a great deal, from $20-30 all the way to thousands of dollars. What separates a very inexpensive course from a much more premium one? I assume there are a lot of factors and it might not be a simple answer, but wouldn't it be better for course creators to always aim for the high end—or is the thinking that they'll sell to more people with an inexpensive price?"

Listen to today's episode to learn more...

 
  SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download Episodes By Months

Season 5 (2021): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP |

Season 4 (2020): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |

Season 3 (2019): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |

Season 2 (2018): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |

Season 1 (2017): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today!

Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time.


Learn More

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳


Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!





To infinity and beyond,

Chris Guillebeau