356 8:55

New Dad Starts Woodworking Hustle While Infant Son Naps

An ad executive and new dad pursues a creative outlet, making handcrafted ladders during his son’s naptimes.

8:55

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What It's About

This new father finds time between lunch and playtime to work on his woodworking side hustle.

Business Model
Product
Skills Required
Woodworking & Creativity
Complexity
Medium
Profit Potential
Medium

Words of Wisdom

Scott said that his favorite episode would probably be Ep. 310 about the 13-year old schoolyard lollipop hustler. He has two (very) young children, and he realized that he'd like to instill this hustle mentality in them early.

He always wished that this had been brought up to him much earlier in life, and he loves the idea of showcasing to his kids that you can really take it into your own hands and create income streams in many different avenues. You don't need a typical career. And even if you do have a typical career, you can supplement that through other channels.

Fun Fact

As Scott develops a website for his business, he said he is definitely going to include messenger functionality. He loves the interaction he gets to have with his clients through his current channels: Facebook page, Instagram, Kijij, Letgo, and Facebook Groups.

Notes from Chris

Episode 356
Scott Lyons has combined his interest in woodworking and business to create a side hustle that allows him to express his creativity and one that also brings in almost $1,000 a month.

An Account Director at a creative advertising agency by day, Scott works on the business side, helping clients develop and organize their advertising campaigns. On the other side, Scott channels his creativity making rustic decorative ladders for blankets, towels, etc. with his side hustle, A Step Above Decor.

With the birth of his first child, Scott’s family received a ton of beautiful blankets, some even handmade. Not wanting to just throw them into a closet for storage, and looking for a way to display them, Scott stumbled across a decorative wooden ladder used for just that.

As he had learned some woodworking skills growing up—he used to build his own skateboard ramps—he figured this was something he could make himself, especially during his son’s naptime. He was right!

While his son slumbered, Scott crafted and soon he had ladders in every room of the house. Friends and family who visited noticed, and began making requests for their own. Scott thought he might be on to something. With a bit of encouragement from his wife, he posted a few of them in a local buy/sell Facebook group and garnered the interest of about 20 people. It also brought him his first sale outside of his family.

“That’s when the lightbulb really turned on and I recognized the opportunity,” said Scott. Given that it was his wife’s encouragement that got him to post, he took her out to dinner to celebrate the sale.

Since then, Scott has been taking one night a week to make the ladders and the rest of the week to work on sales. Scott typically makes five ladders a week—all in one night—and his average monthly profit is a bit more than $900.

MENTIONED IN THIS EPISODE:
  • A Step Above Decor: Traditional bookshelves are so 1999—check out Scott's wares on his Facebook page!
  • Kijij & Letgo: A couple of the platforms that Scott used to sell his decorative ladders
SEE ALSO: Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter
Quote of the Day
"Another great aspect of my side hustle is the joy that my projects bring to my clients. I don’t really create anything in my day job, so to see the reactions of people to something that I’ve build with my own hands… I’d almost do it for free! Almost."
—Scott Lyons #SideHustleSchool
Read the full transcript

This transcript was generated from the episode audio and may contain minor errors.

[Music]

Hey there friends, welcome back to Side Hustle School. This is your host, Chris Guillebeau. Now in yesterday's story, we talked about a paralegal who begins her side hustle while on maternity leave. Well, today I've got a story for you about a new dad whose woodworking hobby turned into a source of new income while his newborn son was napping. It's called a step above decor.

And it's a great example of going from hobby to moneymaking all with no pressure, no risks, and while maintaining complete control. Sounds like a great side hustle, right? I will bring you that no pressure, no risk story right after this quick shout out to our sponsor. [Music]

Scott Lyons has combined his interest in woodworking and business to create a side hustle that allows him to express his creativity. An account director at an advertising agency by day, Scott works on the business side, helping clients develop and organizing their ad campaigns.

On the other side, Scott channels his creativity making rustic decorative ladders with his side hustle a step above decor. With the birth of his first child, Scott's family received a ton of beautiful blankets, some even handmade. Not wanting to just throw them into a closet for storage and looking for a way to display them, Scott stumbled upon a decorative wooden ladder used for just that. When he was growing up, he had learned some woodworking skills and he also used to build his own skateboard ramps. So he figured this was something he could make himself, especially during his son's nap time.

And he was right. While his son slumbered, Scott crafted and soon he had ladders in every room of the house. Friends who family who came to visit would notice and they began making requests for their own. With a bit of encouragement from his wife, he posted a few of them in a local buy sell Facebook group and garnered the interest of about 20 people. It also brought him his first sale outside the family.

That's when the light bulb really turned on, he said. And given that it was his wife's encouragement to make that post, he took her out to dinner to celebrate the sale. Ever since, Scott has been taking one night a week to make the ladders and the rest of the week to work on sales. He started by selling to his local area through referrals, those Facebook buy and sell groups, a platform called Kijiji and another one called LetGo. Startup costs were minimal.

He already had all the tools and stains from previous projects. So it was just the cost of the lumber. He sells his ladders for about $50 each and the materials cost just $5. Since he's been focusing on free advertising, the other $45 covers the blood, sweat and sawdust. Scott typically makes five ladders a week all in one night and his average monthly profit is a bit more than $900.

While his woodworking began as a hobby, Scott isn't worried about losing any enjoyment, having it turned into a small business. He's actually always had an interest in business and considers business a hobby too. In his full-time job, no two projects are ever the same, so there is never truly a clear process that can be replicated from one to the other. But with a step above, he gets into a flow state, allowing him to pop on his headphones and listen to podcasts. Plus, he works on his projects during those nap times, so he doesn't miss out on valuable time with his son.

Woodworking is a therapeutic departure from his day job and he enjoys the balance of repetitive creation. While this project will probably always stay as a side hustle for Scott, it's a nice perk that serves and fuels his hobby while allowing Scott to use the money to take his family on vacations. And as a creative outlet, it serves a different purpose in his career and he appreciates the balance between the two. [Music]

You know, sometimes people ask, "How is this particular side hustle going to grow?" Like, they listen to an episode and they say, "Well, that's nice that he's making $1,000 a month or whatever, but how's he gonna grow that?" And the thing is, not every side hustle needs to grow through a big business. That's not really his goal in this story.

$1,000 a month doing something you enjoy is not only perfectly reasonable, it's also a success. I think it's pretty cool that this guy gets to do a different kind of work than he does for his day job. It's creative, he likes it. Because of all those facts, there's no pressure or risk, and now he gets to see his work in other people's homes. So there are many benefits to starting a side hustle.

Money is, of course, one of them, and this project makes money, like every episode we feature on the show. But there are also other good reasons for starting something like this for yourself too. I hope you enjoyed today's story. As always, remember, inspiration is good, but inspiration combined with action is so much better. Today's show notes, including a peek at those handmade ladders, are at sidehustleschool.com/356.

If you've got a comment or question, give me a call on the Hustle Hotline, 8449 Hustle, or 844-948-7853. Thanks so much for listening. I'm Chris Guillebeau, this is Side Hustle School. I'll be back tomorrow. [Music]

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