What It's About
In search of a more sustainable routine, a new mother creates a self-care side hustle.
Words of Wisdom
Brittia found that when she spent time offering help to people and sharing her knowledge for free, she got returns that no advertising budget could ever bring. After all, she knew if other people were talking about her business, word would spread further and faster than she could ever manage talking about the business on her own.
Online coaching is considered to be a $107 billion industry and often requires no extra qualifications to get started. If you’re an expert, you can start coaching right away—and everyone’s an expert at something.
Notes from Chris
When Brittia Kubeczka was preparing to give birth, she knew she’d be bringing something new and joyful and full of life into the world. But little did she know that her pregnancy, and the few weeks post-partum, would also lead to bringing a new side hustle into the world. The real challenge for Brittia was marketing the business and bringing it in front of the people who needed her help. There were a few false starts, and she found boosting posts on Facebook to be a waste of time. However she really hit her groove when she began going through social media and connecting with entrepreneurs, and her target women, one-by-one where they hang out online. This could be anywhere from Facebook groups, to forums, to blog comments and online communities. So far Brittia has managed to generate around $8,000 in sales through her coaching and her products and has expanded her product range to also include affirmation cards in different packages. Whilst this still leaves her a little in the red with her start up costs, her new product launch is predicted to increase her income to $2,500 per month and eclipse those initial fees.
MENTIONED IN THIS EPISODE:
- Fringe and Fitness: If you're interested in learning more about self-care, check out Brittia's website
- The $100 Startup Instant Consultant: There is no “consulting school” or degree. You can start a new business as a consultant in about one day, if not sooner. Get started with this PDF!
- Engineer Creates "Inertia Project" for Women: How a former engineer loses in Las Vegas and redesigns the trajectory of her life, creating an impressive hustle along the way
- Marketing Consultant Creates Private Retreats: In the foothills of Tennessee, a marketing consultant designs a quarterly, high-end retreat weekend to help attendees take stock of their lives and businesses
- Mindreading Performer Goes from Dorm Room to Paid Corporate Gigs: A fascination for why people think helps a performing artist shift from earning $2,000 for college shows to $20,000 for corporate events
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