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8 min 6 sec

Real Estate Consultant Fills Apartment Buildings with Original Artwork

How a woman in Seattle who works as a real estate project manager during the day started a side hustle that literally appeared in front of her. After making $12,000 from that first year-long hustle, now she’s building it into a mid-sized business that she hopes will replace her day job income.
Artistic Arts & Crafts Artwork Creative

What It's About

How a Seattle real estate project manager connects apartment properties with local artists for site-specific custom art installations.

Business Model
Arts & Crafts
Skills Required
Knowledge of Art + Real Estate
Complexity
Low
Profit Potential
Medium

Words of Wisdom

As mentioned yesterday in Ep. 33, a key theme of starting a side hustle is bridging the gap between your skills and interests and a problem or need that someone else has.

This example is perfect because Sara was knowledgeable about both art AND real estate. She observed that she could do a much better job curating art installations for new apartment buildings—which makes sense because the developers and project managers don’t really specialize in that—and by doing this she could create a new source of income while also impacting the local community in a positive way.

Fun Fact

Speaking of impacting the community, Sara says that the best part of the experience has been connecting local artists with solid, paid contract work! Most artists don't know how to reach the interior design market, yet there’s a clear need that they can meet. This is truly a win-win experience for everyone.

Her long-term goal is to grow this side hustle into more of a full-time business so that she can focus on her other side hustle of actually making art herself and working as a professional artist. You can check out some of her work at SaraEverett.com.

Resources

CREATE YOUR ONLINE STORE

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GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time.


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Quote of the Day
"When I was getting started, not many developers in the Seattle market had attempted to place so much original artwork, and my client saw an opportunity to set their building apart. The program was a huge success which led to several referrals for future work."
—Sara Everett #SideHustleSchool

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!





To infinity and beyond,

Chris Guillebeau