What It's About
An innovative service that connects physical therapists and people with busy schedules.
Words of Wisdom
Paging Patch has used lots of content and email marketing to help grow their following. And they’ve been featured on many industry websites like Shape and Huffington Post Health. These have been short excerpts and quotes that link back to their website. You can achieve similar results in your side hustle by using Help-A-Reporter-Out (HARO), where you can provide quotes and insights for journalists.
Physical therapy is proven to be one of the most effective, least invasive, and least costly ways to get care for pain and injury. Yet only 10% of people suffering actually use physical therapy as a care option.
Notes from Chris
Rachel Sanders’ life was changed forever by a car crash. The accident happened while she was a full-time business school student, and afterward, she was left with persistent neck and back pain. During the months following her injury, she visited what felt like hundreds of doctors to try and cure the pain. But the diagnosis was always the same—it was chronic. The only relief she found was through acupuncture and physical therapy. The sessions she undertook helped relieve many of the symptoms and made her studies much more bearable. But, like so many students, Rachel’s schedule was pretty busy. There were essays to write, classes to attend, and events to host—leaving little time to spend on self-care. Most of the clinics she needed to visit for her treatment were only open when she was working or in class, and it was hard to get appointments for after-hours care. Rachel began to look for solutions. Instead of going to the therapist, she’d bring the therapist to her. And she began to book appointments, at a time that suited her, in the comfort of her own home. This piqued her entrepreneurial interest. Rachel realized that there is no shortage of busy people who struggle to find the time for self-care around their work! She saw this as a business opportunity and a way to help people she could empathize with. She’d learned a lot in her studies about how much people love convenience. Meanwhile, health care was still an inconvenient industry, despite the amount of money people pay in insurance over the course of their lives. This led to an idea that Rachel called Paging Patch. She wanted to connect people with injuries or medical problems to physical therapists who would travel to them. The name came from the idea of “paging” a doctor, and the way a doctor can “patch” you up. This allows suffering patients to get personalized care and work with a therapist they can trust. But this system doesn’t just help the patients, it also helps the therapists. Since its conception on October 2017, Paging Patch has worked with around 60 therapists to treat over 100 patients, and they’ve seen numbers double each month. Some of their therapists have been able to earn $1,000 a month or more by being registered on the platform. Looking to the future, Rachel wants to grow patch into different areas of the country. They’re currently working in Nashville, Boston, NYC, and Denver and will hopefully be coming to a city near you very soon! If you need to get patched up and want your therapist to come to you, now you know where to go.
MENTIONED IN THIS EPISODE:
- Paging Patch: If you need to get patched up but are short on time, check out Rachel's service over on her website
- Wix: The online website building platform that Rachel used to set up her website for Paging Patch
- Help-A-Reporter-Out (HARO): The popular sourcing service that connects journalists and bloggers with relevant expert sources to meet journalists’ demanding deadlines and enable brands to tell their stories
- Lost & Found: How Lost Property Helps a UK Woman Find Her Side Hustle: Tanya-Jane Park wasn’t looking for a side hustle when she went to a popular music festival, but when her friend lost her handbag, she managed to find one anyway
- The 10-Minute Workout Gym: A Nashville insurance executive who hates exercising opens a gym modeled on working out for only 10 minutes at a time
- Gmail Tool Generates $1 Million a Year: After looking for a way to send mass emails by Gmail, this web developer stumbles on more than a million dollars a year in recurring revenue
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