Business Models · 62 episodes

Content Creation Side Hustles

60 episodes feature creators who built audiences — and then income — through blogs, YouTube, podcasting, newsletters, and social media. Content creation is one of the slower paths to income, but also one of the most scalable. These stories cover the full range from beginner to six-figure creator.

  1. Ep. 3448 Jun 10, 2026
    Q&A: "How to grow a YouTube channel with 121,000 subscribers?"

    This Australian listener already has a very popular home cooking YouTube channel with more than 100,000 subscribers.… Side Hustle School Ep. 3448.

  2. Ep. 3400 Apr 23, 2026
    TBT: New Jersey Blog Grows to 25+ Team Members

    New Jersey school counselor turned blogger with 25+ team members. How a local blog grew into a thriving media business. Side Hustle School Ep. 3400.

  3. Ep. 3188 Sep 23, 2025
    Q&A: “Can you run a YouTube channel with only AI voices and scripts?”
  4. Ep. 3001 Mar 20, 2025
    TBT: Food Blog Grows to Thriving Culinary Ecosystem
  5. Ep. 2975 Feb 22, 2025
    Q&A: “How do I handle blog questions without feeling overwhelmed?”
  6. Ep. 2943 Jan 21, 2025
    Q&A: “Should I create a niche blog or a broader one?”
  7. Ep. 2850 Oct 20, 2024
    Q&A: “How to monetize a podcast without traditional sponsorships?”
  8. Ep. 2830 Sep 30, 2024
    First $1,000: Passive Income with YouTube Toy Reviews
  9. Ep. 2793 Aug 24, 2024
    Q&A: ”How do I monetize a podcast and grow my listener base?”
  10. Ep. 2764 Jul 26, 2024
    Failure Friday: A Cautionary Tale of Blog Monetization
  11. Ep. 2706 May 29, 2024
    Q&A: “How do travel bloggers get paid?”
  12. Ep. 2636 Mar 20, 2024
    Q&A: “Should I have a consistent posting schedule?”
  13. Ep. 2590 Feb 3, 2024
    Q&A: “Help! My podcast download numbers dropped.”
  14. Ep. 2581 Jan 25, 2024
    TBT: Recipe Blogger Posts “Dumb” Articles for Google
  15. Ep. 2547 Dec 22, 2023
    Failure Friday: Follower Fallout from Buying Instagram Bots
  16. Ep. 2534 Dec 9, 2023
    Q&A: “Should I accept ads from pharmaceutical companies?”
  17. Ep. 2505 Nov 10, 2023
    Failure Friday: “Remote Year” Nomad Experiences Blogger Burnout
  18. Ep. 2445 Sep 11, 2023
    First $1,000: New Podcaster Sets Up Joint Venture Deals
  19. Ep. 2428 Aug 25, 2023
    Failure Friday: Don’t Forget to Renew Your Domain Names!
  20. Ep. 2288 Apr 7, 2023
    Failure Friday: “I tried wearing lettuce on my head to get attention…”
  21. Ep. 2071 Sep 2, 2022
    Failure Friday: “I thought I’d set up the website incorrectly…”
  22. Ep. 2041 Aug 3, 2022
    Q&A: “If you had to start over, how would you grow a blog?”
  23. Ep. 1962 May 16, 2022
    First $1,000: Bulldog Blogger Builds Bow-Wow Biz
  24. Ep. 1900 Mar 15, 2022
    “Geek Chic” Skincare Blogger’s Persona Pays Off
  25. Ep. 1882 Feb 25, 2022
    Failure Friday: “I dropped out of Stanford and left my business at the same time…”
  26. Ep. 1782 Nov 17, 2021
    Q&A: “I stopped writing on my blog. Should I delete it or just leave it there?”
  27. Ep. 1739 Oct 5, 2021
    Viking Geek Turns Podcasting Pro
  28. Ep. 1732 Sep 28, 2021
    “Going Gray” Blog Brings in $6,000/Month
  29. Ep. 1725 Sep 21, 2021
    “Big Dinosaur Podcast” Generates Dino-mite Profits
  30. Ep. 1661 Jul 19, 2021
    Q&A: Creators of the internet, unite!
  31. Ep. 1643 Jul 1, 2021
    TBT: Sexual Wellness Site Revs Up Reviews
  32. Ep. 1637 Jun 25, 2021
    Failure Friday: “It took me way too long to bounce back…”
  33. Ep. 1627 Jun 15, 2021
    Teen Blogger Draws Up Design Company
  34. Ep. 1608 May 27, 2021
    TBT: Diabetic Travel Blogger Embraces #VanLife
  35. Ep. 1595 May 14, 2021
    Failure Friday: “If it worked once, it should work twice… right?”
  36. Ep. 1508 Feb 16, 2021
    Utility Planner Earns $300,000 From YouTube Channel
  37. Ep. 1434 Dec 4, 2020
    Q&A: What kind of partnership agreement do I need?
  38. Ep. 1404 Nov 4, 2020
    Q&A: Should I update my LinkedIn profile to better match my side hustle?
  39. Ep. 1329 Aug 21, 2020
    Q&A: How to grow a blog for couples separated by borders?
  40. Ep. 1316 Aug 8, 2020
    Q&A: How to grow a podcast for Toyota Prius owners?
  41. Ep. 1250 Jun 3, 2020
    Q&A: How do you grow a podcast without spending money on ads?
  42. Ep. 1244 May 28, 2020
    TBT: New Jersey Blog Grows to 25+ Team Members
  43. Ep. 1147 Feb 21, 2020
    Q&A: How to grow a YouTube channel with 121,000 subscribers?
  44. Ep. 1111 Jan 16, 2020
    TBT: Jazz Musician Becomes High Earner
  45. Ep. 1046 Nov 12, 2019
    Belgian Blogger Gets Paid to Wander Through Europe
  46. Ep. 955 Aug 13, 2019
    Sports Writer Wins Big Gambling On His Own Book
  47. Ep. 949 Aug 7, 2019
    Type 1 Diabetes Doesn’t Stop This Nomadic Blogger
  48. Ep. 930 Jul 19, 2019
    Chiropractor Becomes “Smart Luxury” Travel Blogger
  49. Ep. 881 May 31, 2019
    Beer Blogger Crafts Side Hustle from Craft Beer
  50. Ep. 849 Apr 29, 2019
    Savvy Bride Turns Budget Wedding Into Six Figure Success
  51. Ep. 662 Oct 24, 2018
    Tech Employee Gets Paid to Visit Napa Wineries
  52. Ep. 658 Oct 20, 2018
    Litigator Saves Bloggers From Legal Destruction
  53. Ep. 496 May 11, 2018
    Texas Blogger Turns Weekend Adventures Into $2,000/Month
  54. Ep. 399 Feb 3, 2018
    TV Producer Gets Paid to Look for Blog Typos
  55. Ep. 293 Oct 20, 2017
    Travel Blogger Gets Paid via Pinterest and Guidebooks
  56. Ep. 247 Sep 4, 2017
    Target Store Manager Makes $45,000 Per Month Writing a Blog
  57. Ep. 241 Aug 29, 2017
    Blogger Turns Leftover Cherries Into $5,000/Month Income
  58. Ep. 167 Jun 16, 2017
    Indian Personal Finance Blogger Rings Up $4,000/Month
  59. Ep. 143 May 23, 2017
    Savvy Sleeper Pillowcases Produce Dreamy Profits for Tech Worker
  60. Ep. 125 May 5, 2017
    Blogger Shifts From Products to Sponsorships, Makes $82,000
  61. Ep. 97 Apr 7, 2017
    Essential Oils Podcast Produces $2,000/Month in Passive Income
  62. Ep. 44 Feb 13, 2017
    Charter Bus Employee Creates PR Service for Bloggers
The Side Hustle Finder 450 real case studies, searchable by revenue, difficulty, and business model