Tag: Coaching

The $60,000 “Food Truck Empire” (No Cooking Required!)

What It’s About

How to make money helping others launch food trucks—no personal food truck experience required!

[podcast_details]

Words of Wisdom

Brett operates on the principle of “giving what you can and teaching what you know.” That’s how he created Food Truck Empire. Maybe it’s also the way you can carve out your own empire, without quitting your job!

Do you possess some skill that others may be interested in learning?

Fun Fact

Food Truck Empire wasn’t Brett’s first business. From starting niche sites about remote airplanes to e-commerce sites selling adult diapers, Brett pretty much tried it all before launching Food Truck Empire. But even after his launch, Brett felt like quitting because he just couldn’t see the results. He only stuck through it because he had no better idea of what to do next if he had simply quit. That perseverance paid off.

Notes from Chris

Episode 506

Brett Linderberg in Southern California has always been interested in business opportunities that are low in cost and can be run flexibly. His moneymaking hobby started in 2011 when Brett started a blog on remote control airplanes. When that didn’t work out, he started a drop shipping e-commerce site that sold adult diapers to senior citizens.

That worked well… until his supplier cut him off because he started competing directly with their company.

Searching for the next business idea, Brett decided to try something a little different. His initial thought was to start a food truck business. But as Brett researched the logistics of starting his new idea, he realized that he didn’t really know how to do it. Online information was scarce. That’s when he thought—hey, what if there were other people looking for information on food trucks as well?

The best way Brett could think of getting information was to call up food truck owners directly. Getting into contact with these owners was not difficult because most of them were on Facebook or Twitter. Brett tracked them down and sent them a quick note asking if they’d be willing to have a phone call with him. Most were quite happy to give him the lay of the land!

Brett was a fan of podcasts such as John Lee Dumas’ Entrepreneur on Fire podcast and thought to himself that maybe he could start one too. Coupled with supplemental blog posts, this could be his next side hustle!

He called it Food Truck Empire. In his conversations with truck or cart owners, he focused on specific, detailed plans of action. For instance, he would spend an entire session talking about how someone could come up with their business plan and then provide listeners with detailed show notes. But even then, Brett didn’t get much traffic to his podcast or blog for the first six months.

After 5 years of hard work, Brett now has over 30,000 subscribers on his Food Truck Empire mailing list. In the past year alone, he’s made $60,000 from his blog, with the revenue coming equally from course and ebook sales, affiliate partnerships, and advertising. The best part is that he’s still able to hold down his day job while putting in upwards of 15 hours a week into his blog. As Food Truck Empire grows, Brett aims to scale his content creation and increase the number of partnerships he has.

Brett attributes much of what he has accomplished to podcasting. He also operates on the principle of giving what you can, and teaching what you know. That’s how he created Food Truck Empire. Maybe it’s also the way you can carve out your own empire, without quitting your job.

MENTIONED IN THIS EPISODE:

  • FoodTruckEmpire.com: Wanting to serve up your own unique spin on the grilled cheese but aren’t too keen on the logistics? Get the skinny over on Brett’s website!
  • Google Adsense: Brett decided to try and monetize his blog initially using click through ads via Google Adsense
  • Entrepreneurs on Fire: An entrepreneurially motivated podcast produced by my friend, John Lee Dumas, that ended up inspiring Brett to start his own podcast

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

WEB HOSTING @ $2.49/MONTH

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Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"Whatever market you’ve decided to enter, make a list of important people that you want to build connections with that can help you in the future. This is a great way to get on someone’s radar for the future even if you have no search traffic or social media presence."
—Brett Linderberg #SideHustleSchool

Sponsors & Gratitude

Travel the Globe With Cards For Travel!

Side Hustle School is brought to you by CardsForTravel.com. Use travel hacking to see the world!

When you apply for their most popular, small business rewards card, you can earn 80,000 Bonus Points—enough for three round-trip plane tickets or $1,000 in travel credits. Check out this limited time offer! ✈️ Get it Here

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It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
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There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Hollywood Film Editor Optimizes Life Through Self-Care Side Hustle

What It’s About

A Hollywood film and tv editor helps those in the industry strike a healthy work/life balance.

[podcast_details]

Words of Wisdom

According to Zack, the first step is understanding the reason why you would start a side hustle in the first place. There are plenty of ways to earn money online now, but some of them aren’t rewarding. Knowing why you want to build a business and who you specifically want to help are key. Otherwise, it can be difficult to overcome the drudgery of what you’re doing when you hit walls, have glitches, have failed launches, etc.

The bigger picture and the greater ‘Why’ is the engine that will drive everything.

Fun Fact

On average, Zack spends about 20 hours a week on Optimize Yourself. His work schedule changes often, so his time commitment shifts. But he’s built in a lot of automated systems over time. When he’s not busy with editing TV shows, he stocks up on podcast interviews. It took Zack a while to learn the lesson that he needed to delegate. Once he learned how to teach it to someone else, he did. Zack would spend weeks doing it by himself, only to realize someone can do it better and faster.

Notes from Chris

Episode 501

Is a work/life balance even a real thing? Zack Arnold, a successful Hollywood film and TV editor, doesn’t subscribe to the idea…at least not as it’s commonly known. Even though he was working on shows like Glee, Empire, Unsolved and others, his days were spent sitting in dark editing bays and then rushing home to be with his family at night. Trying (like many of us do) to divide and compartmentalize his days, he realized something.

Even though he may have been spending 50% of his days at work and 50% at home, he felt scattered, unhealthy, and unhappy.

One spring day, he decided enough was enough. He started an email chain he coined “Fitness in Post” with his fellow film/TV editors to get his friends together to do fitness-focused activities like hiking. In the beginning, it was more about starting a club than a business.

His initial email blast was with friends, but more people wanted to join, including a lot of people he didn’t know. So he decided to sign up for a MailChimp account to help manage it. With very little effort, he found an audience of more than 500 people. He realized he was on to something.

One of Zack’s friends wanted him to come on his podcast and talk about the clear need in the film industry for a better way to balance work, life, and wellness. Inspired by a suggestion from that same friend, Zack decided to start his own “Fitness in Post” podcast. At first, he thought it would be two to three episodes, something short-lived. Another surprise: The podcast caught on just like the email list. A lot of people in the industry really wanted to talk about how to make working conditions better.

Zack was inspired to make it his mission to push forward the conversation. At conferences and events, people started asking him about his podcast vs. his full-time job. Another push to charge ahead.

His friends were his first fans of the group and the podcast—really the catalyst to help to build his business.

And one day, a friend said something to Zack at a conference that really changed his whole outlook. He asked how he was going to monetize his side hustle. This friend said “If you don’t have a plan to monetize it, anything that takes this amount of time and dedication, you’ll have to give up in two years. It’s going to be too much.”

That advice shifted the way Zack thought about Fitness in Post, realizing that his audience would want him to continue creating. He got over the initial hesitation about asking for money, and that’s when he started to research different podcasts and sites. After a little rebranding, he created some online teaching tools and grew more and more excited as he considered the possibilities for his new side hustle, Optimize Yourself.

Last year, he added coaching to his side hustle skills. As he created courses, he wanted a place to test and try his methods. Coaching was the perfect way to help others and to hear first-hand their needs. This helped Zack cater his courses to help people with all different types of goals.

For the coaching, he offers a 12-week program, one hour a week, for $2,500. He has two to three students at a time, working with them one-on-one, setting goals and take actions. He’s coached six people so far, bringing in profits around $15,000.

Today, Zack’s side hustle monthly income varies depending on if he does a product launch or not, but in general, he brings in around $2,000 per month which is largely passive with the exception of two hours of coaching per week. His email list now has over 4,000 people, and he’s still generating profits through the online courses and coaching. His priority is to launch new products with two courses in the works. He’s spent zero money on Facebook or Google ads throughout all of this. All of his audience growth has been organic through podcast listeners, the free guide on his website and his courses. It really proves great content can make your side hustle a box office hit.

MENTIONED IN THIS EPISODE:

  • Optimize Yourself: If you’re like Zack and spend much of your day sitting at a desk, learn how to find some balance yourself on his website
  • MailChimp: The email marketing platform that Zack used to help manage the email blasts to his friends

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"The first mistake I made was NOT celebrating because I was so enamored with the fact that someone was actually willing to pay me money for my knowledge and view me as an ‘expert.’ Give yourself credit along the way, otherwise you’ll get burned out when you only focus on the things you haven’t done yet."
—Zack Arnold #SideHustleSchool

Sponsors & Gratitude

Create a Stunning Website With Wordpress

Today’s episode of Side Hustle School is brought to you by Wordpress.com! Whether you’re looking to create a personal blog, business site, or both—you’ll make a big impact, when you build your website on WordPress.com. 💻

Get 15% off when you build your website with Wordpress.com—use promo code PODCAST when you check out.
Get Started Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Married Couple Goes From Crashed Drone To Soaring Side Hustle

What It’s About

A drone side hustle reaches great heights following a spectacular crash!

[podcast_details]

Words of Wisdom

According to Alan, a big downfall for many people working online is that they hide behind their computer. Never venturing out to talk to potential customers about what they want. He says that the best businesses solve real problems. To find those problems, you need to have communication with potential customers.

Fun Fact

For months and months, Alan fought for people’s attention. All he wanted was to hop on the phone with people, learn more about the industry and pick people’s brains. Now it’s a completely different story. He’s in a position where people are reaching out to him all the time to not just ask questions but to hop on the phone for partnership discovery calls, to pitch products, etc. That’s what happens when you become an authority in your niche.

Notes from Chris

Episode 500

Alan Perlman never intended for his side hustle to become a full-time business. In fact, Alan—a regular side hustler for 10 years—had modest goals in mind when he started his website, UAVCoach.com. The original plan? Make a few extra dollars on the side by reviewing quadcopters and drones, his favorite toys. You see, Alan loves UAVs—unmanned aerial vehicles—so much so that he could drone on about them for hours.

Back in 2014, Alan purchased his first drone with the idea of doing some basic aerial photography. A fun little side note here, on its maiden voyage, he crashed the drone into a car in New York City. I should also point out that it was a parked car although Alan assured us that the car came out of nowhere.

He’d seen friends build successful review websites and drive traffic with SEO. That traffic could be monetized with affiliate offers through stores like Amazon.com. Alan thought he could do the same for his newfound passion and decided to launch the website on a whim. It was a good insight because drones are a very high priced item. With Amazon’s commission structure, it’s possible to make up to $60 per sale on the higher priced models. He could bring in real money if he sold even a few each month.

Now, technically the website made money in its first month! How much? Well—not exactly sky high revenue—fourteen cents. Nothing to write home about.

It’s in times like these that many people lose hope and move onto the next thing, but not Alan. Finding the motivation to keep working when things don’t go your way can be difficult. But Alan didn’t lose heart.

He kept working on the site over the following year. A big investment of time went into producing long-form, high-quality content. The type of content readers love and want to share. It worked! Just a year later, UAVCoach generated five figures in a single month. Most of it coming from the Amazon Associate affiliate program.

You’re probably expecting me to end the story here with a nice little happily ever after spiel. But that wasn’t the way things panned out. Things began to decline after that, with no way of recapturing the revenue.

Not satisfied with letting things continue to nosedive, Alan moved to a higher altitude of operations. He started collecting the email addresses of his website visitors. Over the next few months, the website generated thousands of email addresses from people who were interested in drones.

Here’s where phase 2 of the plan took off…

Alan began talking directly to his website visitors in the form of a simple email. These emails led to several 1 on 1 conversations which highlighted a very specific and currently unmet need: a lot of drone enthusiasts needed flying training and education. On top of that, many drone owners didn’t even know the laws around flying drones in their local area.

It’s with this revelation that UAVCoach really started to take off.

Where are they today?

In 2017, their business generated six figures in revenue and is on track to do the same in 2018. The money earned through affiliate sales only accounts for 10% of their total income. The rest comes from their training courses. You could say they are flying high with no end in sight. We’re confident Alan can take this business into the stratosphere.

MENTIONED IN THIS EPISODE:

  • UAV Coach: Looking to man your own fleet of drones? Fly on over to Alan’s website!
  • Amazon Associates Program: Interested in starting your own affiliate program? Learn how you can get started, here

SEE ALSO:

 

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"Regardless of what you’re selling, I think it’s really important to understand the target market and persona of who you’re selling to. Do everything you can to interact with these people! A game-changer for us was when I started emailing everyone who subscribed to our website personally."
—Alan Perlman #SideHustleSchool

Sponsors & Gratitude

Create a Stunning Website With Wordpress

Today’s episode of Side Hustle School is brought to you by Wordpress.com! Whether you’re looking to create a personal blog, business site, or both—you’ll make a big impact, when you build your website on WordPress.com. 💻

Get 15% off when you build your website with Wordpress.com—use promo code PODCAST when you check out.
Get Started Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

JP Morgan Employee Starts “Money Therapy” for Millennials

What It’s About

A finance guru helps millennials strike a balance between avocado toast and 401k retirement plans with her own brand of “money therapy.”

[podcast_details]

Words of Wisdom

As we’ve talked about elsewhere, if you’re qualified to help people with personal finance issues, something like this can definitely be a rewarding endeavor. The key is to specialize and be clear on your messaging. That’s why Ellie’s research—rather than starting with a website, logo, etc.—was so important.

Fun Fact

Finance isn’t exactly the type of topic that causes belly laughs around the dinner table. It isn’t fun or funny! Most of the people Ellie deals with are up to their eyeballs in debt with no easy way out. That being said, she finds fun in the simple aspects of the business. To date—through Money Therapy—Ellie has helped her clients pay off over $100,00 in debt. That’s a lot of kale smoothies!

Notes from Chris

Episode 486

Ellie Thompson had what many would consider a dream job. As an advisor at JP Morgan, you’d be forgiven for thinking she was on top of the world. But the world of American Psycho style suits and business cards doesn’t work for everyone. Like many of those working as a single cog in a large corporate machine, it just wasn’t right for her. She needed a change of pace. That’s when she joined Hello Wallet, a financial startup with a bold mission: to help people make better financial decisions using software.

The entrepreneurial bug struck a short time later, as it does to many in the startup world. Ellie decided to take a punt and go all in on her own startup called Venyou. Venyou is a website that helps match people with great spaces for weddings and functions. It’s was a big idea and a lofty goal that would have taken a lot of money to get off the ground. Money that Ellie simply didn’t have.

It’s here that her story gets more interesting…

Ellie decided to start a side project to help fund Venyou. She entered a market she knew well and that played to her strengths. What is that project? Well, naturally, it’s a financial advisory service for millennials. Specifically, she began consulting on how to get out of debt, increase income, and plan for retirement. And the name of this burgeoning side hustle? Money Therapy! Because, of course, we all need someone to talk to every now and then, even about our finances.

The next part of her story will resonate with a lot of our listeners who’ve followed their own path. You see, Ellie didn’t spend time building a website, printing business cards or having a logo designed. She’s way too smart for that! Instead, she spent time talking to customers that fit her demographic. Millennials with decent jobs and a stable income. Specifically, she talked to millennials working at Fortune 500 companies.

That investment—to use some finance jargon—paid real dividends. Those initial interviews gave Ellie the insight into the pain points and frustrations of her target market. It didn’t take long to realize that it doesn’t matter how rich you are or how much money you make. If you don’t have the right education and financial tools, you’ll overstretch and get yourself into debt. A consulting service providing information and help around how to avoid this trap was the perfect product.

You’ll notice I haven’t once mentioned startup costs in this story. There’s a good reason for that and it’s not what you might think. The reality is that, in Ellie’s case, there was literally no startup cost! So far it’s a $0 startup! She didn’t even have a website in the beginning and only decided to treat herself to one after she signed up some customers. There’s a really great lesson here. Many people starting out get bogged down on the smaller details and forget that a real business is built by finding customers. The rest is all window dressing.

The icing on the cake? She had the website built for only $100! A measly $100. Probably less than a hipster millennial spends on avocado toast and artisanal microbrews in a month!

How much has this $100 investment returned so far? Money Therapy—a little side project conceived to help fund another project—is now generating $2,000 per month via around 8 clients per month. Even though I didn’t finish high school, I’m pretty sure that’s $250 per client.

Needless to say, it sounds like Ellie won’t need any money therapy for herself…

MENTIONED IN THIS EPISODE:

  • Money Therapy: If your finances have got you feelin’ blue, there’s so much that you can do—learn more on Ellie’s website!
  • Hello Wallet & Venyou: The startups that Ellie worked on in addition to her side hustle
  • EXTENDED CUT #7: Pricing Your Product or Service: When you’re starting a new product or service, how do you know what to price it at? Good news: there’s a simple method you can use that will take you less than 10 minutes to apply
  • Zoom: The video communication platform that Ellie used to consult her clients

SEE ALSO:

 

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"The best part of the experience has been knowing that I have the ability to change the trajectory of someone’s life. Getting someone out of debt or helping them establish a 529 plan for their child is so rewarding. It feels like you’re giving them a new lease on life!"
—Ellie Thompson #SideHustleSchool

Sponsors & Gratitude

Get a Free Audit on Your 401k!

Side Hustle School is brought to you by Blooom. If you're still working a 9-5, make getting a 401k your side hustle!

Blooom is the simple and smart way to grow your 401k. Go online to Blooom401k.com and get your truly FREE 401k audit when you use promo code "HUSTLE" at checkout.💸 Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Aussie Man Eats Only Potatoes for 365 Days

What It’s About

A man goes viral after eating nothing but potatoes for a year to lose weight and gains a side hustle along the way!

[podcast_details]

Words of Wisdom

If you’re thinking of creating a video business yourself, Andrew’s videos are a testament to the fact that people will watch simple and basic videos if the content is good and interesting enough. Don’t wait to start documenting!

Fun Fact

Actor and director Kevin Smith, the creator of Clerks and Jay and Silent Bob, used Spud Fit to lose 17 lbs in nine days after his recent heart attack!

Notes from Chris

Episode 481

For Melbourne native Andrew Taylor, food addiction was a real problem. At 36 years old, the former junior Australian Champion marathon kayaker and physical education/health high-school teacher found himself at his heaviest and unhealthiest and wanted to make a drastic change to his life.

So, he decided to make a New Year’s resolution that would transform his health. But he didn’t adopt the fad diets and hectic gym sessions most of us make on January 1st. He opted for something a little more…drastic.

Andrew wanted to treat his transformation not as a weight-loss problem, but as an addiction problem. So, he decided to remove food as a stimulus altogether and, instead, focused on one food only—potatoes.

Armed with a degree in Applied Science (Human Movement) and a fascination with all things nutrition-related, Andrew spent six weeks researching ‘the perfect food’ before he settled on the humble spud. Despite the shunning potatoes have received over the years as a result of their high carbohydrate count, they pack quite a punch nutritionally. Andrew could get all of the fat, protein, vitamin C, and iron that he needed, and the high fiber content kept him full and sated.

Between January 2nd, 2016 and January 2nd, 2017 Andrew started what he called the “Potato-Only Diet,” which would later go on to become Spud Fit. 99.9% of his caloric intake would come from potatoes and the other 0.1% from seasoning. If you saw the film The Martian with Matt Damon, you know just how vital those seasonings are to maintain this kind of diet.

To hold himself accountable and document his progress, Andrew kept a video diary on YouTube. He uploaded daily videos he’d recorded through his mobile phone and uploaded straight to his channel. There was no editing involved, and it was as raw and basic as possible. This reduced any barriers to him posting his videos and made the process simplistic.

It’s important to note that Andrew never planned on turning Spud Fit into a business. He just wanted a way to share his message with anyone who cared. Which, surprisingly, turned out to be a lot of people.

His YouTube channel started to attract attention, and after just a few months, Andrew had developed an audience of devoted “Spuddies” who tuned into his channel to watch his progress. They were amazed by his results—losing 121 lbs over the course of the year—and the thick skin he’d developed through his discipline. Andrew was also never afraid to dig deep into the emotional aspects of his life and the challenge, like dealing with depression, anxiety, and addiction. This provided a lot of value and solace to his fans.

These products have taken Andrew and Spud Fit to around $1,500 a month. Which is a great amount of money for a business that was never meant to be a business!

Although the press coverage has died down, Andrew keeps growing his business through social media. He regularly uploads content to his blog + podcast, Facebook and YouTube. And he’s always overwhelmed by the response his products get, and the hundreds of people he’s able to help through his story and Spud Fit challenges. It’s a true story, a life transformation and a side hustle success—definitely not small potatoes.

 

 

MENTIONED IN THIS EPISODE:

  • Spud Fit: This side hustle is anything but small potatoes—learn more about Andrew’s journey over on his website!
  • YouTube | Spud Fit: Watch Andrew’s journey from beginning to end over on his YouTube channel

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $2.49/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $2.49 a month!
Learn More

Quote of the Day
"Try your best to keep improving yourself as a person and when people ask you why/what/how you did it then provide them with answers, be open to the possibilities for helping others achieve what you have."
—Andrew Taylor #SideHustleSchool

Sponsors & Gratitude

Cook with Blue Apron!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Blue Apron. 👩‍🍳

Check out this week’s menu and get your first three meals FREE, with free shipping. Get ready to say mmmmmm.
Get Yours Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

23-Year-Old College Student Uses “Sweatcoin” App to Earn $2,000/Month

What It’s About

After finding success on his own, a student in the U.K. launches a side hustle as a fitness coach showing his tried and true methods to others.

[podcast_details]

Words of Wisdom

If you’re looking to start a side hustle as a fitness coach, you will want to start by making sure that you know what you’re doing. Sometimes it’s helpful when you’re first getting started out by offering your services for free before you start charging. If you learn first, you most definitely will earn later.

Fun Fact

Oliver’s strategy has been based on giving. He was the first to give away a free training program on the popular health and fitness app, Sweatcoin. He also regularly gives free information and content on his Instagram page. He has never asked for anything, but he has received more than his fair share in return.

Notes from Chris

Episode 479

After making several mistakes working out in the gym, 23-year-old Oliver Anwar realized that the training plans provided by professional fitness competitors were unsuited for the average person. He would train in the gym with high reps and low weights but found that he wasn’t building enough muscle.

The mediocre results were discouraging, but they forced Oliver to conduct his own research and learn more about the science behind nutrition and training. Oliver saw better results in the next year than he ever did in the past three chasing fads. This led him to realized that even though the fitness and nutrition world was crowded, he had something unique to offer—after all, he had proven that his plans worked.

With the encouragement of some friends, Oliver decided to start an online fitness coaching business and called it Ro Anwar Fitness.

Considering that Oliver’s startup costs were just web hosting and a website theme which set him back by only $100, it’s an understatement to say that Oliver has made his investment back several times over. Today, Oliver makes up to $2,000/month, which is a comfortable amount for a university student. He’s also been featured by his university for his entrepreneurship and has managed to land public speaking gigs. The side hustle has also helped him land a part-time job at a startup.

There’s no doubt that the skills he’s building are valuable, and so are the 17 pounds of muscle and the $2,000 a month.

It paid off almost right away. Within two hours of launching his website using Shopify, Oliver received a Paypal email notifying him that someone had bought one of his coaching packages. He hadn’t done any marketing or promotion at that point in time, but only shared his website on social media, so this was a true shocker. Oliver recalls that he was so overcome with joy that he rushed downstairs immediately to tell his Mom about his first sale. This moment of validation told Oliver that his business could actually work.

Oliver never stopped working on his business after that. Besides offering coaching, he also published a range of meal plans. Due to his bad experience following generic plans previously, Oliver decided that he would offer only personalized plans. This was something that most trainers were unwilling to do since it didn’t necessarily scale well. But to Oliver, this was a chance to stand out in that crowded health and fitness niche.

Today, Oliver makes up to $2,000/month, which is a comfortable amount for a university student. He’s also been featured by his university for his entrepreneurship and has managed to land public speaking gigs. The side hustle has also helped him land a part-time job at a startup.

There’s no doubt that the skills he’s building are valuable, and so are the 17 pounds of muscle and the $2,000 a month.

MENTIONED IN THIS EPISODE:

  • Ro Anwar Fitness: If you’re interested in learning more about Oliver’s success, check out his website
  • Sweatcoin: The fitness app that helped to put Oliver on the map
  • Shopify: Oliver used Shopify to set up his store for Ro Anwar Fitness, and they’re offering a 21-day trial and exclusive discount for all Side Hustle School listeners!

SEE ALSO:

 

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"I’ve found that the key to success is to persist and persevere. Once people start to recognize you and see the potential in your side hustle, opportunities begin to open up and it becomes clear why you started the business in the first place."
—Oliver Anwar #SideHustleSchool

Sponsors & Gratitude

Cook with Blue Apron!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Blue Apron. 👩‍🍳

Check out this week’s menu and get your first three meals FREE, with free shipping. Get ready to say mmmmmm.
Get Yours Here

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It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


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There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Atlanta Chess Champ Finds Checkmate With Tutoring Side Hustle

What It’s About

A chess master helps others make the cut.

[podcast_details]

Words of Wisdom

Beyond emails, Xiao says one-on-one networking has been a great way to build his business. Also, partnering with professional chess coaches on events like Chess Camps and writing for well-known industry sites like Chess Summit.

Fun Fact

About 200 million people play chess online in the world. Whereas only 2 million people play chess in person competitively. Xiao knew the market to tap, thus wanting to bring e-learning into his business plan.

Notes from Chris

Episode 476

What were you into when you were four years old? Well, Xiao (pronounced “shi-how”) Cheng fell in love with the game of chess at four and by six years old, he knew it was something he wanted to take seriously. Really seriously.

Where did Xiao acquire this love of the game? It started from his first chess mentor, his Mom. She taught him the basics, knighting in him the love of the game early on. Then as he grew up, Xiao took it to the next level with the guidance of professional chess coaches. This led him to top rankings in many chess tournaments, including first place in the Georgia State Championship.

What’s just as impressive is Xiao’s ability to turn this life-long interest into a successful side hustle called Chess 1000. 1000 not only references the chess rating that he helps his students achieve and advance beyond. But by a happy coincidence that his side hustle currently brings in an extra $1.000 a month. And by the way, you’re probably wondering what Xiao’s chess rating is: 2300. (Below 1200 is a novice, 2700 is a World Championship Grandmaster contender).

Chess 1000 is really built around Xiao’s chess tutoring business, one that he started after college. He found teaching chess was a nice complement to his full-time gig. Plus, he got to play a game he loved.

90% of his current student base came from simply talking to parents at different tournaments, and most of his students are school-aged kids. His lessons range from in person, one-on-one tutoring to virtual, using an online chess platform and Skype to teach. He personalizes every session based on the student, teaching them different tactics, how to work to checkmate, finish off opponents, or new patterns to get more pieces. All to work towards that 1000 rating goal.

What’s next for Xiao and Chess 1000? He wants to create online courses. Since he only has weekends and weeknights to dedicate to his side hustle, building a more online business will really help him efficiently scale… perhaps play a more offensive position. Taking the materials and techniques he teaches one-one-one and bringing it to a wider audience of aspiring grandmasters.

MENTIONED IN THIS EPISODE:

  • Chess 1000: Dominate at your next chess tournament—learn more over on Xiao’s website!
  • WordPress: Xiao used WordPress to setup Chess 1000, and here you can learn how to install your own WordPress site in 5 minutes
  • HostGator: The company that Xiao used to host his website
  • MailChimp: The email marketing platform that Xiao used to connect with those who signed up for his coaching sessions

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"My favorite part about my experience is helping students get excited about the world of chess. Start with 2-3 students locally or online and then go from there."
—Xiao Cheng #SideHustleSchool

Sponsors & Gratitude

FIND LOVE WITH EHARMONY

This week, Side Hustle School is brought to you by eHarmony. eHarmony is built to help you find lasting, meaningful relationships. 💕

Right now, Side Hustle School listeners can get a free month with eHarmony when they sign up for a 3-month subscription! Enter my code HUSTLE at checkout. Stop waiting and start your journey to a love-filled, compatible relationship! Sign Up Here!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Public Health Employee Earns Extra $2,000/Month with Salesforce Consulting

What It’s About

One woman harnesses the power of email marketing and supplements her income.

[podcast_details]

Words of Wisdom

These kinds of skills are not just the technical skills of how to do something on a computer. They’re the skills of bidding for a company’s business, making a good impression, negotiating a good rate, completing the task at hand in an efficient manner, and then going from project to project without getting overwhelmed. The only way to master these skills is by doing.

If for some reason this fell apart tomorrow, she’d probably be able to do something else like it in much less time than it would take for someone who’s never freelanced before.

Fun Fact

When Stephanie started this Side Hustle, she was 23, living in Nairobi, and working at a social enterprise that built out data collection and reporting systems on the Salesforce platform for non-profits (Salesforce has a super-generous non-profit donation program). She was making $18,000/yr, which even in Nairobi, did not go far, and Stephanie was feeling very stressed about finances and her ability to pay off her student loans.

Notes from Chris

Episode 447

Stephanie Zimmerman is a technology project manager at a public health non-profit in Chapel Hill, NC. She gets to travel to all sorts of interesting places, including India, Madagascar, and Liberia. When she started her side hustle doing Salesforce consulting, she was living and working in Nairobi, Kenya.

Her initial motivation was extra cash. She was earning a salary of just $18,000 at the time, which even in East Africa didn’t go far. She liked the work she did but was feeling stressed about finances and her ability to pay off student loans.

She’d been using Salesforce for that job in Kenya, and she knew it offered a lot of opportunities for freelance work. Thousands of companies use the software, and while big corporations might have a whole team devoted to it, small companies needed to outsource at least some of the tasks.

But what could Stephanie do? She was young and inexperienced, and she worried that no one would hire her.

What she found though was quite the opposite.

So what was the first step? Stephanie set up a profile on several freelancing websites, including Upwork.com. Then she did some research—she wanted to learn (1) what hourly rates other Salesforce freelancers had on their profiles, and (2) what clients were paying on past projects.

For instance, whenever she was applying for a job, she would look at the client’s profile and see what they had paid for past jobs and would then price herself to be around that client’s past average rate. When she had no work history whatsoever, she priced herself on the lower end—but she always had a personal minimum that she would not go under. At the beginning, it was $20/hr. As her experience and confidence grew, this personal minimum went up.

Once she got more established, she began earning an average of $1,000-2,000/month. She likes that she can ramp-up or slow down as needed. In certain periods of life, she chooses to de-focus the side hustle, but it’s nice to be able to pick it back up fairly easily.

For example, she’ll be going back to grad school this fall, so she’s now actively working to build up a client base to be able to support herself through freelancing only. Her goal is to earn $3000-5000/month and she seems on track for that this month!

MENTIONED IN THIS EPISODE:

  • Upwork: The global freelancing platform that helps businesses connect with independent freelancers remotely
  • Salesforce: The email marketing software that Stephanie used to start her side hustle
  • Timely: The hour documenting platform that Stephanie uses to document the amount of time she spents on various projects

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"It can be nerve-wracking raising rates, but I always go into it with the mindset that the rate I am asking for is fair. I’ve only ever lost one client from a rate increase, and it was a bad client to begin with."
—Stephanie Zimmerman #SideHustleSchool

Sponsors & Gratitude

Get What Your Business Needs.

Side Hustle School is brought to you by the National Association of Realtors.

Every business faces challenges. Whether you need more space, a better location, or a little more curb appeal, a Realtor—a member of the National Association of Realtors—can help you find the right place to grow. So get what your business needs. Get Realtor! 🏢 Visit Realtor.com

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Online Dating Profile Service Turns Frogs Into Princes

What It’s About

From frogs to princes—this woman helps men stand out!

[podcast_details]

Words of Wisdom

Here’s a bonus lesson from Emma (#1 dating profile tip):

“One of the tips I always give is to be specific and to add in little anecdotes/stories. So many online dating profiles are really vague, and it’s hard for people to relate or latch on to anything in the profile. It’s as simple as listing three books you loved and why you loved them rather than saying ‘I like science fiction.'”

Fun Fact

Emma’s side hustle didn’t become a six-figure business, but it did lead to a new job. It also gave her the confidence that she needed to continue experimenting with her writing, and she now works for herself full-time.

Notes from Chris

Episode 443

Something like 30% of long-term relationships now begin through online dating. But this world can be tough to navigate, and you need an edge. Or that’s what one Massachusetts woman thought when she started an unconventional and temporary side hustle.

More than 50 million people in the U.S. alone have tried online dating. That means they have made an online dating profile. Emma Siemasko had recently met her boyfriend, who is now her husband, through online dating. As millions of people know, wading through a sea of thousands of profiles can be overwhelming. And if you’re a guy, in particular, you really need to stand out.

Based on her experience, Emma had noticed—how to put this—that so many profiles, well, sucked. They would be boring, lame, or creepy… three qualities that did not inspire most women to respond. Her goal was to help men optimize their online dating profile so that they’d perform better in the crazy pool of competitors.

She had been successful herself, meeting that boyfriend who would later become her husband. She’d helped out a few friends, showing them how to better describe themselves in a way that sounded attractive without being overconfident. And then one of those friends said, “This should be a business!”

Listen: the business didn’t scale, it didn’t make a ton of money, it didn’t become her full-time work. But it did something else, perhaps something even greater than those things.

Sometimes a small project can lead to something greater, and in this case, Emma can point to two big changes that came from saying, “OK, I’ll give that a try.”

The first was landing a new job. Frog2Prince was the most impressive thing on her resume to the employer where she worked afterwards. She has she didn’t have as much experience as the role called for, but they were impressed by her ability to make things happen. They hired her because of her side hustle.

The online dating profile service may have made just $800, but she traces her current status to that decision to try something new. That’s right, it all started with a Frog that became a prince… or at least got closer to princedom.

MENTIONED IN THIS EPISODE:

  • Frog2Prince: Go from a frog to a prince—check out Emma’s website for profile tips and tricks!
  • Stories By Emma: Learn more about Emma and the services she offers over on her website

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

WEB HOSTING @ $2.49/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for many websites. It's cheap, flexible, and offers support 24-7.

Get your own hosting plan for just $2.49 a month!
Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"On my online dating profile, I told people that I was currently trying not to eat candy, and asked them to come ask me how I’m doing with that. It gave people an easy in to say, ‘Hey, how much candy have you eaten lately?’ I used to call this ‘giving people hooks.’"
—Emma Siemasko #SideHustleSchool

Sponsors & Gratitude

Get What Your Business Needs.

Side Hustle School is brought to you by the National Association of Realtors.

Every business faces challenges. Whether you need more space, a better location, or a little more curb appeal, a Realtor—a member of the National Association of Realtors—can help you find the right place to grow. So get what your business needs. Get Realtor! 🏢 Visit Realtor.com

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Freelance Writer Starts School To Help Writers Start Side Hustles

What It’s About

A freelance writer teaches what he knows and creates a tidy little side hustle.

[podcast_details]

Words of Wisdom

If you’re looking to start a similar business yourself, James recommend that you spend some time looking for your “x-factor.” This is the topic you spend the most time reading about, that your friends come to you for advice for, or where you have an above average set of skills. Everyone has something the can teach to someone else, and there is a market for almost everything. Whether you’re into baseball cards or pouring the perfect cup of tea, there is someone out there who is willing to buy an information product from you.

Fun Fact

James decided to start his own freelance writing business after reading my 279 Days To Overnight Success. Since then he’s worked from over 30 countries on four continents and completed a pilgrimage across the north of Spain.

Notes from Chris

Episode 403

For freelance writer James Johnson, it was time to make a change in his business. Although he loves the freelance world and the flexible life it affords him, he felt the need to do some work that was more people-focused. He knew that writing articles, blog posts, and books were helping people in one way, but he wanted to do something a bit more hands on.

For the first six months of 2017, James spent his days toying with different ideas of people-focused businesses he could start. He’d listen to podcasts—including Side Hustle School—and devour books to help him try and find his answer. But after months of false starts and bad ideas, he felt like he just couldn’t come up with anything that, well…fit.

Then, one day, a Facebook friend got in contact to ask for advice on how to start his own freelance writing business. He’d been following James in the background for years and finally wanted to start doing it himself. Always happy to help a friend, James jumped on a Skype call and walked his friend through how he should get started.

After he came off the call, James couldn’t help but feel he’d done this before. He checked his email and Facebook messages and saw that he’d helped people with the same problem lots of times since he’d first started out. He’d even been paid to write a few blog posts about it. That’s when the obvious idea dropped in his lap. If people were asking for this information, he thought, perhaps he could charge for it.

James set about creating a website where he could begin to share advice to people. He called it the Freelance Writers School.

Before creating any content for his website, James went out to research what people in his niche were talking about. He looked at blog posts and Facebook groups to see the specific topics they spoke about and made a Google Spreadsheet to record specific words and phrases they used. He then used his new database to create a homepage, an about page, and a welcome email series using terminology that would strike a chord with them.

Most people responded best to his content about getting starting and taking your first steps as a freelance writer, so James decided he would create his first two products focused on this topic.

James launched his PDF course to his email list. In his initial launch week, James made around $1,800 and continues to average $600 to $650/month through sales of his product!

 

MENTIONED IN THIS EPISODE:

  • Freelance Writers School: Class is in session, so don’t be tardy! Head on over to James’ website to learn how to fast-track your writing career
  • Bluehost, WordPress, Aweber: The trio that James used to launch his website and setup his email campaign
  • Teachable: The educational teaching platform that James originally hosted his online courses on

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"Where have you spent a lot of time and energy that most people haven’t? And, what do you spend a lot of money reading about? This is usually a good sign of where you have more knowledge to teach."
—James Johnson #SideHustleSchool

Sponsors & Gratitude

Get Connected Today!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by LinkedIn. 💼

Whether you're looking for a new job or looking to hire, you can find the right match at LinkedIn. Visit LinkedIn.com/HUSTLE today to get a $50 credit to post your first job.
Get Connected!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau