What It's About
A software employee finds a way to create passive income for himself, while helping others make the most of their finances.
Business Model
Skills Required
Complexity
Profit Potential
Words of Wisdom
Pardeep started his personal finance blog, CashOverflow, to share his money-saving hacks on credit cards, shopping, and travel. Within his first year, his blog was receiving over 30,000 hits a month, so he decided to start finding ways to monetize it. These days he's now making more than $4000/month with 150,000 hits a month!
As he said to me, people are interested in reading his stories because they also dream of traveling and want to save money like him. If you're interested in something, you probably aren't alone—find your audience!
Fun Fact
Pardeep Goyal studied computer science at a large university in India before he spent seven years working at a software company...but he always wanted to do something else. Pardeep was interested in personal finance, especially money-saving hacks related to credit cards, shopping, and travel, so he spent a lot of free time studying and conducting experiments that allowed him to have a better life despite making just an average income.
Notes from Chris
Episode 167
Most personal finance bloggers are American or maybe Canadian, British, Australian, etc. Not all personal finance readers are in those places...and for a time, they just read the popular blogs or websites based in the U.S. Naturally, this points to an opportunity, to serve all those people elsewhere who might be more receptive to something more relevant to their situation. That’s what today’s story is all about: a corporate employee named Pardeep Goyal from India who starts a personal finance blog focused specifically on Indian readers. He makes up to $4,000/month which is a pretty fantastic side income for someone from that part of the world.
MENTIONED IN THIS EPISODE:
- CashOverflow: Read more about Pardeep and his finance hacks on his website
- Unconventional Guides | Get Rich Slowly: If you're interested in learning more about money management, here's an unconventional guide to help you get on the right track
- Queer Punk Artist Starts Personal Finance Workshop: A manager for a non-profit organization who describes herself as a queer punk artist creates a series of personal finance classes.
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