2542
7 min 1 sec

Q&A: “Is SEO just a scam?”

It’s important to rank well in search engines—but can you really control such a thing? A listener wonders if the whole SEO industry is effectively a scam.

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What It's About

SEO ... what's the verdict?

Notes from Chris

Episode 2542
Welcome to another episode of Side Hustle School, the daily podcast for everyone who works a regular job and is looking for additional income. It's a great day to explore a query about one of the most debated topics in the digital world – SEO, or Search Engine Optimization.

Today, we have Sara from Santa Fe seeking clarity on whether SEO is a necessity or a scam. SEO is indeed one of the most essential components of online visibility. The confusion arises because the landscape of SEO is riddled with both legitimate strategies and misleading tactics.

"Hi Chris, this is Sara from Santa Fe. I’ve been following your podcast after reading 'The $100 Startup' and it's been a game-changer for me. As I’m growing my online business, I keep hearing conflicting advice about SEO. Some say it's crucial; others tell me it's a scam. Can you shed some light on this? I want to ensure my website attracts genuine traffic without wasting money or effort on something that doesn’t work."

Listen to today's episode to learn more...

 
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Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

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To infinity and beyond,

Chris Guillebeau