What It's About
Today's caller want to be "that guy." What does he need to know?
Notes from Chris
Episode 2030
Today’s caller seeks to brand himself as The Posture Guy. Sounds catchy! How can he turn this memorable branding into a steady source of income? And not just for him, but for others–perhaps you—how can you take a good branding idea and turn into something that actually pays you money? Ideas are everywhere; what matters is execution. But there’s no doubt that the right name gives you a strong head start, so let’s see what we can do here for our caller."I've heard of The Points Guy and The Science Guy and there are probably some others like that. I'd like to be The Posture Guy. I work as a chiropractor and the first thing I show new clients (and really anyone who will listen) is how to improve their posture. It makes a huge difference, especially for anyone who works at a desk for most of the day."Listen to today's episode to learn more...
SEE ALSO:
- “Decision Coach” Makes Money By Making Decisions: After being asked by her friends and family to give them straightforward advice, a writer decides to see if she can get paid to make decisions for other people.
- Physician Assistant Earns $12,000 In 10 Months Coaching Aspiring PAs: More than 20,000 people apply to Physician Assistant programs every year. This recent graduate gets paid to coach and prepare students for interviews.
- ER Nurse Masters CrossFit and Becomes Nutrition Coach: When her first hustling attempt at a wellness blog fails to generate enough response, this active ER nurse shifts her focus and signs up 19 clients for nutrition coaching.
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