What It's About
An idea for a dating app struggles to find a perfect match.
Notes from Chris
Episode 1714
I believe we can learn as much from failure as we can from success, if not more. It’s with this principle in mind that we’re starting Failure Friday, a collection of short stories all about mistakes, missteps, disasters, and of course, failure. Just like our Throwback Thursday segment, you’ll hear directly from side hustlers who have struggled to get something off the ground. They’ll tell you a short story of something that went very wrong. The stories will vary, but often it starts with an idea, what they thought would happen and what really happened—and of course, what they learned. I applaud their courage! I’ll share some of my failure stories along the way as well. Last week we heard about the webinar gone wrong—a story from Tanya Smith in Ontario, Canada. Today’s short story features Meredith from New York City. We told the successful story of her dating app ghostwriting business on Episode #1024. Since then, she’s started an app called Darma Dating, which aims to provide transparency and truth in dating. This app is still in development, but part of the validation process was using online ads to recruit new users. Unfortunately, the marketing plan Meredith pursued didn’t work very well, at least at first. Listen to today's episode to learn more...MENTIONED IN THIS EPISODE:
- I’m really grateful to Meredith for helping us with this segment. Check out her website at spoonmeetspoon.com or download the new app, Darma Dating in the App Store.
- Mom Finds Love As Dating App Ghostwriter: When a stay-at-home mom displays a talent for helping her friends with online dating, she swipes right on a side hustle that becomes a perfect match.
- Q&A: How can I start a pandemic dating service?: Today’s listener wants to start a pandemic dating service. Will it be short-lived—or a viral sensation?
- Online Dating Profile Service Turns Frogs Into Princes: A Massachusetts woman helps men improve their online dating profiles. Tip #1: stop being creepy.
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To infinity and beyond,
