What It's About
A woman in Houston educates the community about beekeeping and brings in an extra $4,000/month.
Business Model
Skills Required
Complexity
Profit Potential
Words of Wisdom
Through her job as a cheesemonger, Nicole had seen customers turn up their nose at honey varietals that just weren’t local enough. She also knew local beekeepers that were giving their honey away because they didn’t know how to market it, so she started an Indiegogo crowdfunding campaign called Bee2Bee Honey Collective.
Her mission: to provide a healthy, sustainable habitat for honeybees and promote urban beekeeping and education.
Fun Fact
Nicole is quick to point out that it’s not all eating cheese and honey—though that would be awesome—as she also has to do accounting, scheduling, and then there’s always the real risk of being stung by the very population she’s trying to serve.
Still, she loves being able to go outside each day to do something for the environment while creating opportunities for new beekeepers and raising interest in protecting the local honeybee population.
Notes from Chris
Episode 104
The city of Houston, Texas, America’s fourth largest city, is known for Beyoncé, NASA's Johnson Space Center, and a lot of large trucks and automobiles... but until recently it was not known as a thriving hub bees. In fact, there was no beekeeping service anywhere in the city, and this was a real crisis. Nicole, our
- Bee2Bee Honey Collective: See what all the buzz is about by visiting Nicole's website to see how you can become a beekeeper yourself!
- Indiegogo: The crowdfunding website Nicole used to help launch Bee2Bee Honey Collective
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- GloyBee: Looking to start your own apiary? Here's a resource to help get you started no matter your location
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Resources
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