Teacher Hustles to Pay Off $100,000 in Student Loans

What It’s About

A new teacher supplements her day job to pay off student debt in record time.

[podcast_details]

Words of Wisdom

Diana says that if you want to start a side hustle in tutoring or babysitting, you need to find the right client base. She was lucky and moved to an area with lots of families that need babysitters and tutors, which made it easier to get jobs. Once you know you have potential clients, find Facebook groups for that area that Moms and Dads would be in. Diana has found all of her clients through Facebook groups!

Fun Fact

Diana first began babysitting when she was in middle school. When she got her first client, she was so excited and soon made flyers to pass around to her whole neighborhood so that she could find more clients.

Notes from Chris

Episode 874

Like many millennials, Diana Farmen graduated from college with a lot of student debt. After entering the workforce and scoring a job as a teacher, she wasn’t making nearly enough money to live on her own and pay the minimum monthly amount of $2,000 on her loans.

As a matter of fact, she had to move back in with her parents so she could afford it. She knew that she needed to find another way to make more money, work her way out of the hole of debt she was in, and live independently, but she wasn’t sure what to do…

So, Diana started thinking about what she liked to do and what she was good at. What she discovered is that she truly loved to work with kids. Her first job ever was as a babysitter, and over the summers when she was still in school, she worked as a camp counselor and a nanny. Thus, Diana decided that she would start babysitting again and offer tutoring to help kids improve their reading skills.

It was a simple idea, but as a teacher, these two side hustles were a natural fit for her. Diana knew that if she was going to spend hours a week hustling, after working her regular job, it needed to be something that she enjoyed doing.

Because she already had a reputation in her community for working with kids, it was easy to find her first few clients. However, as time went on, she wanted to increase her clientele. Instead of creating flyers to post around her neighborhood like she used to as a young girl, she turned to Facebook instead.

Her dad was a handyman and had found some of his clients from local Facebook groups full of adults from the area. One of the groups was specifically dedicated to parents, and Diana knew that if she could get in, it would be the perfect place to promote her side hustles.

Luckily, one of Diana’s family friends was an admin for the group and added her to the “recommendations” portion of the page.

When Diana made her first post advertising her services, she found that many of her current clients were in the group. They liked and commented on her post about how amazing she was at babysitting and tutoring which led to more attention from other parents. Most of them were friends, so if one person trusted someone, the others were likely to follow suit.

She made a combined total of at least $1,200 a month from her hustles as a babysitter and tutor. By making this amount of money and by being very frugal, Diana has been able to live completely off of her side hustle income and dedicate the entirety of her income from teaching to her loans. In three years, she paid off more than $100,000.

Diana says the key to her success has been to “go for it”. When she first started working her two side hustles, she would make an extra debt payment every week with the money she made to ensure that she wouldn’t spend it on anything else. Once she started making enough money to live on, she made debt payments every month on the 15th and 30th, which was when she got paid for teaching. Diana created boundaries for herself and stuck to them, rather than spending money here and there on things she didn’t truly need.

While she worked through her debt, she also started a blog, called Diana on a Dime.

Originally, it started out as a place to hold herself accountable, but it soon began to attract an audience. Now, she uses it to help others who are in the same situation as her. She has also just launched her first coaching program.

Diana plans to continue to hustle until the rest of her debt is fully paid off. However, she’s hoping to move away from babysitting and tutoring to working more with her blog. She knows there are only so many hours in a week that she can spend on her current side hustles, but that her “website income can grow without a tie to time.”

Next month, she’ll move out of her parent’s house and be able to live independently. Since she’s paid so much of her debt off already, her minimum monthly payment has been lowered, which has allowed her the freedom to be able to afford her rent.

When she first graduated, Diana had no idea how she’d be able to pay off such a daunting debt. Now, thanks to her hustle and hard work, she has an even bigger vision for the future.

 


  MENTIONED IN THIS EPISODE:
  • Diana on a Dime: Learn more about Diana’s dime pinching endeavors over on her blog!
  • WordPress: Diana used WordPress to set up her blog, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"The best way to use a side hustle to pay off debt is to set yourself some specific boundaries and find something you enjoy doing.​"
—Diana Farmen #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Party Lover Mixes Up Custom Confetti Business

What It’s About

Marketer mixes things up and gets the party started with her custom confetti.

[podcast_details]

Words of Wisdom

Jessica made herself a promise to not lose focus and to not get too comfortable. Her new job is a great opportunity to learn and grow, but ultimately, she would like to return to The Confetti Bar full-time at some stage. That means treating it more like a like side hustle again, working nights and weekend to restructure her business plan, and gaining clarity on how to grow it in a way that she’ll continue to enjoy.

Treating your business like a side hustle, even when it’s a full-time business, is a great mindset to have!

Fun Fact

Custom made confetti is not always made by machine but is sometimes hand cut! Jessica will combine different textures, shapes, and sizes into the perfect mix for her customers. Sometimes that means a product so complex that the only way to create it is with good old scissor cutting.

Notes from Chris

Episode 873

Many creators talk about their ‘muse’ as a source of inspiration that comes from an unknown place. It guides their minds almost automatically, telling them where to go and what to do to create their masterpiece. Jessica Huizenga’s muse must be a party animal because one day it told her to start a custom made confetti business… totally normal, right?

When Jessica woke up with the idea, she took it straight to her husband. To his credit, he agreed to come along for the ride. He wasn’t about to be a downer when his wife was so enthusiastic.

Jessica was working full-time in marketing but moved quickly. Within a few months, she had figured out how to make her inventory, and had a website up and running. She called it The Confetti Bar. The party was about to get started, and all on a budget of just a few thousand dollars.

It didn’t take long at all for her to find customers. In fact, within a few weeks, she had her first cause for celebration and an order for a custom batch. She puts this quick win down to a very specific product, well marketed. That, coupled with a website that defined the product well and sold it as a fun alternative to standard confetti, did the trick.

Within six months of launching the site, Jessica was partying hard—and was earning enough to quit her full-time job and go all in. A remarkable accomplishment for her first side hustle.

Over the next few years, The Confetti Bar went from strength to strength. Revenue was raining down on Jessica with each and every order. She attracted the attention of some big brands that found her online, including McDonald’s, Twitter, LinkedIn, and Dr. Pepper, who all commissioned her to create custom confetti for their events. Some of these companies placed large orders, all the way up to $14,000 for one event. Although that amount wasn’t typical, a big order like that could fund her operation for several more months.

Jessica kept on this was for five more years all the way into 2018. For most of that time, she was having a ball. Each customer was a cause for celebration, and she felt like she was spreading happiness one little piece of biodegradable paper at a time.

Somewhere along the way, the fun got away from her. The business became complicated and less fulfilling. What used to make her happy was bringing her no joy at all. And by early 2018, sales had slowed and Jessica felt burned out.

She made the decision to return to full-time work, taking a position as Chief Marketing Officer for an online picture framing company. It was a hard choice, after being out on her own for so long, but it was the right one. She knew that she still loved confetti, and bringing happiness into peoples lives with her creations. But something wasn’t working, and she needed space, time and money to figure out what that was.

She made herself a promise to not lose focus and to not get too comfortable. Her new job is a great opportunity to learn and grow. But ultimately, she would like to return to The Confetti Bar full time at some stage. That means treating it more like a like side hustle again, working nights and weekend to restructure her business plan, and gaining clarity on how to grow it in a way that she’ll continue to enjoy.

It seems like a wise plan because as far as side hustles go, The Confetti Bar was a bonafide smash hit. At its peak, the business was making over $70,000 a year. Although things slowed quite a bit, they are starting to ramp up again.

Right now, Jessica isn’t sure what the future holds, but she’s excited to find out. She knows that confetti will always be a part of who she is and what she does. Right now, she’s learning to balance the love of her art, with the practicalities of owning a business and working full time. Through it all, she’s still the life of the party.

 


  MENTIONED IN THIS EPISODE:
  • The Confetti Bar: Add a little color to your life—head on over to Jessica’s website to get some confetti for yourself!
  • WordPress: Jessica used WordPress to set up her website for The Confetti Bar, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"Start with a clear (and preferably simple) idea. It takes a lot more than that to run a successful business, but at the end of the day, if your idea isn’t super clear, it will be that much harder to gain any sort of traction."
—Jessica Huizenga #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Professor Starts Marvel-ous YouTube Channel

What It’s About

A professor creates a money making alter ego.

[podcast_details]

Words of Wisdom

If you’re looking to do something similar, here’s the strategy you should use:

“Make a video every day. Even if it’s just you staring into a camera talking. No one will watch at first and that’s a good thing! You want to make your mistakes when no one is watching and find your own voice/platform before you really take off.”

Fun Fact

Shane’s alter-ego has been revealed to his students, and he loves incorporating his Marvel-lover side into his lesson plans.

Notes from Chris

Episode 872

Shane Hoffman leads a double life. Each morning he gets up, puts on his clothes, and drives to his job as a multimedia journalism professor at Oklahoma State University. His students love him, and he loves his work.

But once the day is over, and the sun sets on the city of Stillwater, he transforms into Prof Hoff. A game-playing, Oreo-reviewing, dad-joke-cracking YouTuber with over 12 million views.

Much like Peter Parker and a plethora of other superhero alter-egos that came before him, Shane has an origin story with pretty humble beginnings.

Back in 2017, he found himself at one of the lowest points in his life. He’d just broken off an engagement and was fighting an uphill battle against depression. He felt like he’d spent all his time and energy on the wrong things—he wanted to focus on something that he enjoyed, and he wanted to help people.

Most of his free time was spent playing a strategy-based video game called Marvel: Contest Of Champions. In the game, players assume the identity of a Marvel superhero and go to battle against other people the world over. He was pretty good at it.

One day he was chatting with his twin brother, who suggested that he try turning his gaming into a YouTube channel. It would give him something creative to focus on and bring him closer to a wider gaming community.

Shane had spent the last few years reviewing Oreos and pizza on his channel, without much success. So, he figured why not try and mix it up a bit?

After that encounter, he went home to play the game, recorded a video of what he was doing, and posted it on his channel. He didn’t expect much, but to his surprise, the video gathered more views in a couple of hours than any of his Oreo videos had in the last three years!

Each video uses YouTube advertising to generate income. Because his content is safe-for-work, he’s the perfect candidate for advertisers to place their products at the start of his videos, and he rarely has issues with videos being de-monetized, a problem that some other YouTubers have experienced. Shane also receives donations from his fans who enjoy the videos he creates.

How much money are we talking about? Well, this year he’s on track to earn $36,000 from his side hustle, which is almost the same as his teaching income. And, if it keeps growing at this rate, it won’t be long until he surpasses it!


MENTIONED IN THIS EPISODE: SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"Make a video every day. Even if it’s just you staring into a camera talking. No one will watch at first and that’s a good thing! You want to make your mistakes when no one is watching and find your own voice/platform before you really take off."
—Shane Hoffman #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Fire Protection Engineer Finds a Hot Side Hustle

What It’s About

A side hustle that’s really lit!

[podcast_details]

Words of Wisdom

Sagiv has several pieces of advice for others wanting to teach a course. First of all, specialize! There are so many organizations offering courses, so be unique and offer something no one else does. The second is to do what you enjoy. People have encouraged him to put his class online or do webinars, but he isn’t interested in that. He enjoys the personal interaction of being in-class.

Fun Fact

Sagiv was involved with the first building in the world that evacuates people from tall buildings during a fire. The 60-story Facebook building has a unique Occupant Evacuation Elevator safety system that uses automatic voice and visual instructions to get people out of the building in a short amount of time.

Notes from Chris

Episode 871

Sagiv Weiss-Ishai is a fire protection engineer for the City of San Francisco, and his day job is to inspect fire plans and building permits and make sure they are up to code. He specializes in high-rise constructions and elevator-fire codes. Fun fact: he was involved with the first building in the world (the 60-story Facebook building in SF) that evacuates people from tall buildings utilizing the elevators during a fire.

Because of his expertise in these systems, he was invited to speak at professional association conferences all over the country as a volunteer. The great reviews for these 60-90-minute presentations were coming in hot! Seeing the potential in his insights, many participants encouraged him to teach an accredited, full-day class since engineers are required to get continuing education unit (CEUs) to keep their licenses.

Riding the spigot of those glowing reviews, Sagiv reached out to a professional association to see if he could become one of their teachers, but they said already had enough trainers. The elevator door was slammed shut in his face. But this rejection turned out to be a bit of a false alarm—because it was the moment he decided to produce his own trainings.

The first critical step was to get a continuing education unit (CEU) accreditation for his course. After considering the requirements, he developed a day-long class and sent in the fee and accreditation application to the National Training School. They reviewed his credentials and syllabus—and like a building with fully functioning sprinkler systems, he passed inspection with flying colors!

But then came the question of where he’d teach. He wanted to hold it in a hotel and serve breakfast, a coffee break, and lunch, which is much nicer than what other trainings provide. It also needed to be in a convenient Bay Area location. His sister-in-law, a professional meeting planner, found the venue: the Oakland Airport Holiday Inn. The room was free and they only charged a per person cost for catering. This reduced Sagiv’s risk because he only had to pay for the number of people that signed up.

The first class was in 2016 and he was ecstatic when 60 students sign up, bringing in more than $20,000 in registrations—his side hustle was on fire! He has steadily grown since then, with five different course topics offered on a rotating basis. He taught four classes in 2016, six in 2017, eight in 2018, and plans to teach ten in 2019. The attendance averages about 45 students per class, with 118 being his largest. He’s expanded from the Bay Area to Los Angeles, Seattle, and Ann Arbor, Michigan.

One thing he wished he’d done differently: he wishes he would have hired professionals from the start instead of trying to save money. At first, he just used his own email list and contacts to promote the class with Mail Chimp, but eventually bought email list from Fount Media to increase his reach. He also hired someone to create his website.

Fortunately, Sagiv’s elevator safety side hustle has a lot more ups than downs!


MENTIONED IN THIS EPISODE: SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"If you think you’re offering a better product than everyone, charge double the going rate. If people don’t show up, you can lower your price. Otherwise, you will never know how high you can charge."
—Sagiv Weiss-Ishai #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Retail Worker Cleans Up With Litter-Picking Business

What It’s About

A litter removal business that cleans up in more than one way!

[podcast_details]

Words of Wisdom

You would think that going from parking lot cleanup to snow removal or grass cutting is logical, but Brian discovered that it was a mistake. Focus on that core competency!

Fun Fact

Brian says people leave all kinds of weird and valuable stuff in parking lots. It’s not uncommon to come home with a handful of cash or a new phone!

Notes from Chris

Episode 870

The year was 1981, and Brian Winch was stuck in a dead-end job. He’d wake up, shower, and drag himself off for yet another shift at his local sporting goods store. Brian knew he didn’t want this to be his life forever, so he began looking for an escape route.

Back then, however, he had little in the way of money, education, or specialized skills. There was nothing that screamed “successful businessperson” on his resume. So, he narrowed his search down to opportunities where he could get his hands dirty and work up a sweat.

He would come home from work each day and brainstorm lots of different ideas, and eventually settled on one that was inspired by his late father.

Brian’s dad was one of America’s original side hustlers. A few days a week he could get up early before work and head out to sweep local parking lots. Occasionally Brian would tag along to help out, and remembered it being as easy as going for a brisk walk—so he figured he’d give it a try!

This started in the land before time, also known as before the internet. There was no way to Google “shopping malls near me” to find a list of potential clients. Instead, he did what everybody in the 1980s had to do to find local businesses … he reached for the Yellow Pages.

He began by looking up Property Management companies to get a list of prospective clients. He did this in a way that didn’t involve pitching his services but rather focused on gathering information. He armed himself with a list of questions like:

● Do you manage commercial properties?

● Do you find it difficult to keep them clean?

● If so, would you like to learn how to have a cleaner parking lot for less money?

He repeated this process a number of times—and, within a couple of days, landed his first three contracts. Brian says it doesn’t hurt to have a little elevator pitch planned out if you want to try this yourself, but focusing on information and their needs is more important.

When Brian started his sweeping business he expected it to become a part-time, one-man-band, kind of side hustle. But it quickly took on a life of its own. Brian started to receive requests and client referrals for him to expand his business, until he had so much work he couldn’t handle it on his own, even after quitting his job.

Brian brought his brothers on board and gave the company an official name, Cleanlots. And, whenever the workload got too much, Brian would just hire another person. Sometimes it would be for just one parking lot a week, sometimes it would be a full weekend of sweeping. But this is how the business grew; one parking lot and one employee at a time.

Brian has been successfully running his business since 1981 and now earns a full-time income of over six figures a year, and his business has yearly contracts of around $650,000 a year. Many of the people who work for his company earn up to $4,000 a month for part-time work!

Recently, he’s been looking at ways to teach people how to start their own Cleanlots-style business and has even written a book on it. He wants to continue to pass on the model of what he calls America’s Simplest Business.

It’s also a business you can really clean up with!

 


 

MENTIONED IN THIS EPISODE:

  • Cleanlots: Learn more about how you can start a cleaning business yourself over on Brian’s website!
  • WordPress: Brian used WordPress to set up his website for Cleanlots, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"It’s better to be the best at something than trying to do something for everyone.​"
—Brian Winch #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Weekly Recap: Winning the Side Hustle Lottery

Notes from Chris

Episode 869

THEMES & TAKEAWAYS:

We’ve just finished week 20 of Season III! This week, we took a look at stories featuring hair braiding, swimsuits from Australia, DIY wedding flowers, and even a man who invents a mug made out of ice.

Less than 2 weeks until I will be in Los Angeles, Phoenix, Denver, Austin, and Seattle—and that’s just week 1! You can get all the details and sign up at SideHustleSchool.com/tour.

In this action-packed recap: I want to share something I pulled from an upcoming story. I’ll also bring you an audio update with a big success from a previously featured side hustler.


WHERE ARE THEY NOW:

Today, we have an update from Gabe Kramer who was featured on the show in Ep. 311.

Listen to the Weekly Recap to hear from Gabe!

You can also check out his website, SI Certs!


EPISODES FROM THIS WEEK:

Here’s what we heard this week on Side Hustle School! Listen to this week’s recap for a more comprehensive highlight reel.

  • Ep. 863 – This corporate employee turned wedding planner hated seeing young couples struggle with her floral design fee for their weddings, so she creates an alternative option: affordable, DIY wedding bouquets
  • Ep. 864 – When the world of finance and banking proves less alluring than he hoped, this Aussie makes waves by creating his own swimsuit label
  • Ep. 865 – A passion for social justice leads a healthcare adviser to begin helping nonprofits launch grassroots advocacy programs
  • Ep. 866 – A Canadian lawyer uses the art of needle-felting to create a profitable series of children’s books
  • Ep. 867 – A visit to the outdoor sauna in the midst of a Minnesota winter inspires a mug made from ice that has sold over 4,000 units
  • Ep. 868 – A Chicago woman starts a side hustle to support her life, then adapts it to help more than 1,000 children in adoptive families

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

We want to hear from you!

The best part of Side Hustle School is our community, and around 20% of our episodes come from listeners. Are you working on something and want to share it with us and our audience? If so, we want to hear from you!

Head on over to our online submission page, and we’ll be in touch if your story is chosen.

And if you’re still working on something but have some questions, we want to hear from you too! Most Weekly Recap episodes include Listener Q&A.

Call the Side Hustle Hotline at 844-9-HUSTLE (844-948-7853), record your question and send it to podcast@sidehustleschool.com, or just send us an email!

Here’s what’s coming up next…

Each week I’ll feature more stories from people who are starting side hustles without quitting their job. Here’s a sneak peek of what’s coming next week:

  • Despite having little in the way of business skills, money, or education, this retail worker turns his father’s side hustle into a multiple six-figure business
  • A university professor manages depression by sharing his gift for gaming and community building on YouTube
  • And much more!

Do you have a side hustle story you’d like to share? Fill out the Side Hustle School submission form and your story may be featured on the show!

Also, if you’re interested in joining the Side Hustle Society, visit our Society page to get notified when it goes live!

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"Going from side hustle to full-time business can be harder than you expect. You need to build a routine into your schedule and allow for some transition time."
—#SideHustleSchool

Sponsors & Gratitude

Learn More With Skillshare!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Skillshare. 📷

Skillshare is giving Side Hustle School listeners 2 months of unlimited access—for $0.99! Join the 2 million students learning everything from street photography to SEO on Skillshare today!
Get Started Here!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Hair Braiding Workshops Help Trans-Racial Adoptive Families

What It’s About

A simple side hustle with a real impact.

[podcast_details]

Words of Wisdom

Being good in the world of haircare can often lead to a sea of referrals you just can’t handle. This means you need to improve at one of two things: saying no or working more. Saying no is an acceptable option!

Fun Fact

Tamekia has started to attract a wide-reaching client base, with people driving a number of hours to attend her classes and get their kid’s hair styled.

Notes from Chris

Episode 868

Tamekia Swint’s interest in hair braiding started at an early age. Her mom braided her hair every week, and by the time she was old enough to hold a comb, Tamekia was pestering her to pass on what she knew. And then, by the time she reached her early teens, she’d mastered the styles of Cornrows and Dutch Braids.

When it came time to go to college, Tamekia decided she would turn her skills into a little extra income. She had a part-time service job, but the work was sporadic and unpredictable. After enrolling in and completing a styling course in Chicago, she was ready to offer her services to people.

After graduation, she took a job as a parole agent. She stopped braiding hair for a while so she could focus her time and attention on the job, but after a few years, felt the urge to start back up again. There were loans to be paid, and it didn’t hurt to have a second stream of income coming in.

Tamekia ran this side hustle for a number of years, working 10-20 hours a week around her job. By now, she had raised her prices and was earning up to $4,000 a month. She didn’t need a high volume of clients to meet these figures, because braiding someone’s hair can take between two and ten hours.

Every few years, she paused her braiding hustle to pursue other ventures. She went back to business school to gain her masters, got married, worked for her husband’s business … then got divorced and found herself a job at an insurance firm. Once again, she began braiding hair in her spare time to make ends meet.

But it turned out to be the last time she would give it up and eventually come back to it.

Tamekia got involved in a mission at her church and went with a group to teach English to kids in Poland for two weeks. There she started showing students how to braid their own hair as a way to get them talking and learning in English. She loved teaching, and the kids responded really well!

Back home, she knew she wanted to work more with kids. She started by simply expanding her services to include kids hair. She promoted the business using flyers and business cards—the same way she had in college—and quickly found a number of families who needed her services.

One of the families she grew close to was a trans-racial adoptive family. They were white parents who had adopted two African-American daughters. And, it was in their hair she felt she found her true passion.

Tamekia saw that the two children’s hair needed some love. They had no idea how to take care of it themselves, and neither did their adoptive mother. Tamekia felt she had to jump in. So, she styled the daughter’s hair and taught the Mom how to do some basic care herself.

Over the course of a few weeks, Tamekia was contacted by a number of other trans-racial adoptive families to see if she could help them out. She made the bookings, did some stylings, and taught the parents how to manage it all.

This led Tamekia to start a not-for-profit called Styles 4 Kidz. It’s an organization that styles African-American children’s hair and provides courses on hair management for adoptive families. Much like her side hustle, Tamekia has built this purely on referrals and only started marketing through social media in the last few years.

In 2018, Tamekia and her organization’s volunteers were able to serve 500 children in and around Chicago, and they are projected to serve 1,000 this coming year! Braiding hair is a real need, and her transformation was an unexpected twist.

 


 

MENTIONED IN THIS EPISODE:

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"A side hustle is a great thing to have in an emergency. When life circumstances change, having a skill you know you can be paid for can help in many ways.​​"
—Tamekia Swint #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Enjoy an Ice Cold Beverage in a Mug Made from Ice

What It’s About

Today’s episode will have you saying “nICE ice, baby!”

[podcast_details]

Words of Wisdom

When it came to pricing, Glenn opted to set his prices using a 3x-4x pricing model because, as Glenn put it, “If a product costs $10 to produce, many people will turn around and sell it for $20. And someone will try to convince themselves that that 50% is net, but they’re not taking into account that part of that $10 of ‘profit’ needs to be applied to a variety of line items that contribute to the brand. It’s about striking the right balance because if you are selling something for $40 that costs you $10 to create, customers might not take you seriously. The value isn’t there unless you’ve really got something unique!”

Fun Fact

Glenn has a lot of interesting ideas floating around, like Troxers, the swim trunk/boxer combo that he’s developed for the spontaneous swimmer in you! Just like nICE Mug, Glenn has been developing this project for the last 6-8 years, and it’s finally coming to Kickstarter in June.

The idea behind this one came from a mobile sauna project that he’s been working on. He and some collaborators build these mobile saunas and take them around to different events, and people are discouraged because they didn’t think to bring a swimsuit. They perform like trunks but feel like boxers—sounds like a real winner in our book!

Notes from Chris

Episode 867

Many of the most influential inventions came about accidentally—The Post-It Note, Super Glue, and even the chocolate chip cookie! Now you can add another one to that accidental invention hall-of-fame: the nICE mug.

One especially chilly Minnesota winter night, Glenn Auerbach was trudging through the snow to his backyard sauna when he realized that one of the water containers he used to dump cold water over his head had been left outside, full of water from a sauna a couple of days prior. For all intents and purposes, it looked frozen solid.

Sitting on his sauna bench, Glenn dumped out the chunk of ice and noticed that the center was miraculously unfrozen. He poured out the liquid center and what remained was a perfectly formed drinking vessel. Never one to miss an opportunity for a cold beer in a hot sauna, he and a friend poured a frothy beer into the mug made out of ice and took turns sipping. And after they finished that first beer, they naturally started on another.

A ways into that second beer, Glenn noticed that while the mug melted down a bit, it held its shape well and never leaked. Best of all—that beer tasted fantastic!

After that night, Glenn started leaving more water containers outside to freeze hoping to replicate that first mug, but he realized that he couldn’t quite catch the perfect freezing point. Either the mug was too thin, or it came out frozen solid like a hockey puck.

So he decided to ramp up his experiments. Following a long period of trial and error reusing potato salad containers from the grocery store (side note: his family started eating a lot of potato salad at this point in time) combined with hockey tape to create rudimentary molds, he finally found the perfect combination. It consisted of two deli containers, one inside the other that would create the vessel—and a lid that kept everything in place. The result was nICE Mug!

Since starting this in 2013, has sold over 4,000 units and brings in anywhere from $2,000-5,000/month in sales these days.

He continues to store, pack, and ship everything right out of his house. Because he’s chosen to bootstrap everything, there’s still a lot of hands-on work being done, and one day, these profit margins will be closer to 50% when they start handing off fulfillment and shipping to other companies as they reach their limits on orders they can ship out from their home.

What’s next for nICE Mug? Moving forward, Glenn is focused on finding a product champion who will take on the brand. He recently spent $100 on dry ice and insulated packaging to ship a batch of ready-made nICE Mugs to the NHL. At some point, he can see sports fans cheering on their favorite hockey team with a nICE Mug full of frothy beer. Outside of the sauna, Glenn thinks there could be no better application! And the NHL agrees—all parties are hopeful for a licensing agreement, but for the time being, you could say that the idea is still on ice.

 


  MENTIONED IN THIS EPISODE:
  • nICE Mug: Snag a kit of your own over on Glenn’s website so that you can enjoy ice cold beer this summer!
  • Troxers: If you’re into the idea of spontaneous swimming, make sure you’re prepared—learn more about the swim trunk boxer combo and keep your eyes peeled for the Kickstarter campaign
  • Saunatimes: Learn more about Glenn’s main passion, traditional sauna over on his other website
  • WordPress: Glenn used WordPress to set up all three of his websites, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"As Rick Rubin says, ‘the best art divides the audience.’ Don’t be afraid to create something that evokes strong reactions from people! nICE Mug isn’t going to be for everyone, but I’m not making it for everyone.​"
—Glenn Auerbach #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Lawyer Moonlights as Needle-Felt Children’s Book Author

What It’s About

Twin brothers think outside of the box, discover needle-felting, and create something wool-thy of standing out.

[podcast_details]

Words of Wisdom

Holman and Jack’s story is a perfect example of why you don’t need to get a platform in order to score a book deal. A great idea is still valuable, and content matters most of all!

Fun Fact

Sometimes the books will take several seasons to create. Holman will wait to frame his shot for a book for the perfect season. For Star Wars, he staged some of the scenes and photographed them in British Columbia winter, and then again in spring. And for the desert scenes, he actually flew to California to set the stage in the sand dunes.

Notes from Chris

Episode 866

Twin brothers Holman and Jack Wang spent part of their childhood writing and illustrating books … just for fun. As the years progressed and their studies turned into full-time careers in Law and Teaching, they brushed aside their artistic interests. But then, much later in life the two brothers found themselves reminiscing about their lost art. They wanted to find a way to revisit it.

It was Jack who came up with the idea for creating Cozy Classics: a series of books that used primers to tell abridged versions of literary classics like Pride and Prejudice and Moby Dick. Holman loved the idea but there was one problem—neither one of them had done any type of drawing or painting in nearly 20 years. So while the idea was there, he didn’t see how they could compete with professionally trained digital artists. They had to think outside of the box and create something worthy of standing out.

Holman then floated the concept of needle-felting figures and photographing them in various scenes for the illustrations. He had heard of this medium before but had never tried it. So he decided to consult the number one tool for learning new skills: YouTube. He watched several videos on the technique of needle-felting and essentially taught himself how to do it.

Needle felting involves taking loose wool and repeatedly stabbing it with a specialized barbed or notched needle. The movement of stabbing the wool entangles the loose fibers allowing the wool to get denser and eventually turns it into felt. As the wool is felted, it begins to take some structure so you can sculpt shapes. Sounds easy, right? (It actually sounds hard to me.)

It took several months to stitch together the first book. Each wool figure took anywhere from 20 to 40 hours to create, and the process for styling and photographing each scene required 4 to 6 months.

They had met with one publisher through a friend of a friend who loved the concept, but didn’t think they would go over well by doing literary classics. The publisher wanted them to alter their vision and change it from “Pride and Prejudice” to “The Adventures of Lizzie and Darcy”. Holman and Jack were not willing to compromise their vision and turned down their first offer. They eventually found another publisher who bought into their original vision. That’s when their first two books were picked up and published.

So just how wool-thy has this 9-year side hustle become? Since launching Cozy Classics in 2010, they’ve earned more than six figures from book sales and royalties and speaking engagements. While the amount varies from year to year, they are currently averaging about $25 to 30,000 dollars annually.

Aside from the book sales, Holman has been invited to speak at many events that include presentations showing kids how to create needle-felt figurines. With needle and felt in hand, Holman and Jack are sure to stab their way to continued success.

 


 

MENTIONED IN THIS EPISODE:

  • Cozy Classics: Cozy up with one of Holman and Jack’s unique, needle-point illustrated books—head on over to their website to see their full book lineup and felt art
  • HOLMAN WANG: Learn more about what’s down the proverbial felt thread over on Holman and Jack’s website!
  • WordPress: Holman and Jack used WordPress to set up their personal website, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"When working with publishers or seeking partnerships, don’t feel like you have to go with the first offer given to you. Make sure it aligns with your values and vision—don’t compromise your vision to meet someone else’s.​"
—Holman & Jack Wang #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Healthcare Advisor Transitions to Full-Time Advocacy Consultant

What It’s About

A passion for social justice leads to career change in the pursuit of advocacy.

[podcast_details]

Words of Wisdom

Bethany elaborated on her approach for engaging nonprofit members and volunteers into becoming lifelong advocates:

“I think a misnomer in our industry is about amplifying your message, which focuses on getting your message out to your target audience. But I really see advocacy and communications about bringing your members and donors closer to your organization, drawing them in, and engaging them so they feel like they’re part of the work and excitement. To successfully engage your members and donors in their work, I advise my clients to identify their target audiences and build upon them.”

Fun Fact

As a testament to her hard work, Bethany’s list of accolades is both large and impressive. She’s the recipient of the American Heart Association’s National Rome Betts Award for Excellence in Advocacy; the Leader of Sacramento Area Rainbow Families; Enroll America’s national conference presenter in Washington D.C., and helped pass historic state and federal legislation in health care, women’s issues, nutrition, senior issues, and for the LGBTQ community.

Notes from Chris

Episode 865

Bethany Snyder is the owner of Snyder Strategies, a consulting side hustle turned full-time business. She helps nonprofit organizations create grassroots advocacy programs. As a self-described optimist, she believes in the power of bringing people together. Or, as Bethany puts it, she wants to help you unlock your people power.

To create this business, she drew on the skills and experience she’d gained in over 15 years as an advocacy director, lobbyist, consultant, and US Senate staffer. She’s now leveraging that expertise to help other groups … and she’s getting paid well for it.

How did she make this transition?

Back in 2016, Bethany was working full-time as the Director of Communications and Outreach for a Sacramento-based consulting firm. She advised healthcare clients on outreach strategies and led a team of communications professionals.

While her full-time job was paying the bills, Bethany felt unfulfilled. Her working environment didn’t provide her with the opportunities she craved—growth, expansion, and experimentation. She started thinking about ways she could make a bigger impact outside of her day job.

So, in November 2016, with the changing political climate and a growing concern for her LGBTQ community, Bethany decided to take action.

She reached out to people in her community and looked for ways she could help. She started by leading advocacy workshops … for free, at first. Gradually, she found her way into helping small organizations with their communications and realized how much she loved training others.

It was while working with community organizations that she spotted an opportunity. She noticed there weren’t a lot of people offering training workshops or providing this kind of expertise.

Up to this point, the workshops she was leading were mostly pro-bono, with only a sprinkle of smaller, paid projects throughout. However, in September 2018, Bethany decided it was time for a new chapter.

Since her career was mostly in healthcare advocacy, Bethany leveraged those contacts in pursuit of landing new clients. It didn’t take long. In just two months, she landed two, large clients with six-month retainers. Since then—just over two years—her consulting business has gone on to earn $14,000 a month.

So, what’s next for Snyder Strategies? Bethany’s steeped in doing great work for her clients with a focus on the 2020 election. She refers to it as the “Super Bowl” for her industry.

She’s also considering whether to partner with other PR firms, target specific organizations, or extend existing client contracts. The future is bright—she’s doing what she believes in and has made it sustainable.


MENTIONED IN THIS EPISODE:
  • Snyder Strategies: Learn more about the work that Bethany is doing over on her website!
SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"First steps: be clear in what you want to do and can do; you can’t be all things to all people. Do what you love, then delegate or hire off the rest."
—Bethany Synder #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau