What It’s About
What’s the Goldilocks of online course pricing?
Notes from Chris
Today, we’re tuning in with Ethan, an experienced coach and consultant. He’s poised to enter the world of online courses. But he’s caught at the crossroads of pricing. How does one determine the golden price point that both maximizes revenue and keeps students engaged?
It’s not a trick question: sometimes a low-priced course is much better than a high-priced one. Listen up, potential course creators, this one’s for you!
“Hey, it’s Ethan. I’ve been a coach and consultant for a while now and am looking to expand my reach by offering online courses. I’ve seen some experts selling courses for hundreds, even thousands of dollars, while others keep their prices much lower. I’m torn. From a business perspective, is it better to sell low or high-priced courses? What’s the sweet spot for maximizing revenue without alienating potential students?”
Listen to today’s episode to learn more…
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Inspiration is good; inspiration combined with action is better. Now get back to work!
Yours in the revolution,
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To infinity and beyond,