Scientist Challenges Perceptions with Simple Conversation Starters

What It’s About

This scientist proves that not everyone in her profession looks the same.

[podcast_details]

Words of Wisdom

One thing Heidi excelled in from the start: the art of getting attention. Since she was already part of the audience she was targeting, she knew exactly how to speak and write in a way that resonated with customers. Without ever spending a dime on ads or outlays, she grew her Instagram account to almost 10,000 followers!

Fun Fact

In late 2018, Heidi was awarded a Winston Churchill Foundation Fellowship, for a “creativity in science” project she had submitted. She spent about 3 months at the beginning of 2019 traveling to various countries around the world, meeting with scientists, artists, writers, and creators who had crafted unique pieces and papers to share their research.

Notes from Chris

Episode 966

Heidi Gardner was traveling back from a conference in London when she had an awkward conversation at the airport. A stranger asked what she had been doing there, so she explained that she was a scientist and was in town for a few meetings about her PhD.

The stranger, an older man, chuckled and replied, “Oh, you don’t look like a scientist.”

Heidi was confused, and frankly, a bit offended, but didn’t know what to say in the moment. She had the entire flight from London to Aberdeen, Scotland to think about it—and by the time her plane had landed, she had the beginnings of an idea. If she could create interesting products that scientists could proudly wear, declaring their status and vocation, it might start to shift the perception others had for what a scientist “should look like.”

Fortunately for Heidi, she had grown up with a father who worked in design and marketing. So, when she was 15-years-old and looking for an after-school job, she went to work for him. While the work was very basic, it helped familiarize her with the concepts of graphic design and introduced her to software like Adobe Creative Suite, which made creating the designs for these products that much easier.

Rather than deferring to the standard science designs that were already available, she worked nights and weekends on fun, colorful sketches that showcased the creativity she knew so many scientists have.

Her first products were postcards and tiny prints (4×6 reproductions of the artwork she was creating), that customers could purchase and display in their homes and offices. These original products are what led to the naming of her e-commerce store, Science on a Postcard.

Within a few months, she had enough profit to start investigating, then producing, the pins and apparel she had imagined on that flight from London. As she had hoped, these items were even more popular than the postcard prints, and the demand was high. Every time she releases a new pin design, there are immediately people who want additional ones … which is great, but also a little stressful!

Toward the end of her first-year with Science on a Postcard, Heidi had stockpiled enough money for a big scary expense, a £1,500 pound booth rental at the New Scientist Live event in London, dubbed The World’s Greatest Science Festival. Having attended before, she knew how powerful the space could be for getting eyes on her products.

After her first year, recognition for the work she was doing really took off, both in product sales and in the bigger message she was sharing with the world. Science on a Postcard had sold 3,000 items on Etsy, and produced an additional 2,000 items for private clients who wanted custom bulk orders for their teams and events.

Combining Science on a Postcard with the work she is doing in her full-time job has led to a number of science event invites and speaking gigs, which continues to help her grow her platform—and pleasantly leads to more sales. Most importantly, it has sparked conversations about what makes someone a scientist.

 


 

MENTIONED IN THIS EPISODE:

  • Science on a Postcard: Learn more about this misconception crushing side hustle over on Heidi’s Etsy page and her personal blog!
  • WordPress: Heidi used WordPress to set up her blog, and here you can learn how to install your own WordPress site in 5 minutes

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"My side hustle has benefited me in lots of ways! I’ve learned new skills I didn’t even know I needed, networked a ton, met hundreds of people that are interested in the same nerdy stuff as I am, and slowly I’ve started to give back to that community too. So, in short, my side hustle has given me the warm fuzzies.​​​​"
—Heidi Gardner #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Best Friends Ink Profits By Covering Up Scars

What It’s About

Temporary tattoos help women feel confident in swimwear after surgeries.

[podcast_details]

Words of Wisdom

When we talked to Denise, she had some fantastic advice for new side hustlers:

“Many experts talk about the necessity of having a good business plan, but sometimes the planning prevents you from doing. Just go out there and start. Start small, but start. Once you’ve gotten your toes wet, you can do a bit more planning. Also, really research and decide if your side-hustle is viable. Too many people have bad ideas and don’t know it.”

Fun Fact

Denise and Amanda state that their biggest clients at the moment for TuckTats are tummy tuck patients, but they’re also discovering a large market for their products with those who have had breast reconstruction. Apparently, certain procedures take tissue from the abdomen to reconstruct the breast, and their temporary tattoos help hide this as well.

Notes from Chris

Episode 965

People often make New Year’s resolutions at the start of the year, only to have them fade away shortly thereafter. But not these two friends. In 2014, Denise O’Connell and Amanda Hudson were making plans for the rest of the year and realized that they weren’t interested in working for “The Man” any longer. Although they each had a side hustle of their own, it wasn’t enough for them to leave their day jobs.

This was when they stumbled on a problem that they both faced. Having recently undergone stomach surgery, Denise had a large scar across her belly and was wondering how she could go about disguising it when wearing a bathing suit. Amanda had previously had surgeries that left her with the same issue.

Denise realized that there were two options in front of her:

Option #1: She could wear a “grandma suit” and cover everything up—but that was far from the most fashionable option.

Option #2: As crazy as it sounded, she could get a tattoo to cover it up. But a tattoo was also out of the question since the surgery area was still tender. It made Denise cringe just imagining them scraping across her scar with a tattoo needle. Plus, what if she hated the results? She’d be stuck with it forever…

Amanda felt the same way about her body. Together, they decided that they would come up with their own line of temporary tattoos. TuckTats became the colorful, inky solution to their problems!

As their tattoos were targeted at women who had gone through surgery, Denise started by joining Facebook groups for people who had plastic surgery or were contemplating it. She contacted the administrators of these groups and asked nicely if she could post stories of how she covered up her scars—no links or sales pitch included.

With her request was okay-ed by the administrators, her posts started to garner personal messages from members who wanted to learn more. These members turned into TuckTats’ first customers. Since then, she has remained active on Facebook groups and has even identified brand champions who talk about the product without any prompting. Word of mouth has since became a secondary channel in which TuckTats would get customers—no paid advertising needed!

Amanda and Denise have since started to become profitable with over $15,000 in net income so far. As they continue to expand and serve different market segments, they’re leaving their mark (and ink) on a lot of people. Even though they still work for “the man”—Denise as a multimedia producer for a bank and Amanda as a communications professional)—they no longer complain about it. They say that the side hustle makes it a lot more tolerable.

 


 

MENTIONED IN THIS EPISODE:

  • TuckTats: Interested in learning more about this decorative, side hustle solution? Tuck on over to Denise and Amanda’s website!
  • Shopify: Denise and Amanda used Shopify to set up their site for TuckTats, and they’re offering a 21-day trial and exclusive discount for all Side Hustle School listeners!

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"If you have a partner, do a partnership agreement. No one thinks that the business will fall apart, but it’s like a prenup. Spell it out so the breakup is easier if necessary."
—Denise O’Connell & Amanda Hudson #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

All Boxed In: Knoxville Man Rents Reusable Packing Totes

What It’s About

Plastic moving boxes stack up monthly profits.

[podcast_details]

Words of Wisdom

Because moving is stressful, what are some other problems associated with it that could be solved? Here we’re talking about boxes, but I think other challenges include getting people to help, saying farewell to a place you’ve lived for a while, and just making decisions in general.

There could be some others as well! Whenever there’s a problem, consider what the potential solution could be.

Fun Fact

Frank has discovered that there is a deep-seated hatred of cardboard boxes. Between the weird cardboard smell, putting the boxes together, trying to find the end of the roll of packing tape, having to break down the boxes, and then figuring out what to do with them once they’ve been unpacked (and no, no one on Craig’s List or Nextdoor wants them!), lots of people are fed up. Even if you never minded cardboard boxes, here’s something that might change your mind. Bed bugs love cardboard. Ugh!

Notes from Chris

Episode 964

We all have to do it at least once in our lives, and no matter what advances technology brings, moving can still be stressful and expensive. For anyone who has ever spent hours shoving all of their earthly possessions into a U-Haul, you know the struggle is real!

For the most part, we take Moving Day challenges in stride and consider them a necessary evil. But as Frank Ramey of Knoxville, Tennessee listened to the lamentations of his sister and brother-in-law regarding their recent hellish move, an idea began to take shape… in the form of a box.

Because that was one of their biggest complaints: cardboard boxes. No move was complete without an abundance of flimsy and expensive cardboard boxes and rolls of sticky packing tape. To them, the whole process just felt so wasteful—what do you do with those boxes once you’re done? You can store them for later, but you never know if they’ll hold up over time.

Like most of us, Frank never really gave the moving business a thought unless he needed to move. He happily ran an online marketing company, but he knew that there had to be a stress-free and eco-friendly solution to these cardboard box woes.

In his mind, the solution would be made of something sturdy and reusable like plastic. Something that movers could rent on an as-needed basis so that storage wasn’t an issue.

Before running with what he thought was a great idea, Frank did some research. As he put it, “Your idea might be a good one, but you have to ask yourself if you’re in the right area for it.” Since this was something that he was planning on starting out locally, Frank wanted to learn how many people move into the Knoxville area each year and how many of those moves were local. Only when the numbers looked good, he knew it was time to unbox his idea for real!

These were the beginnings of Rent Plastic Moving Boxes, or RPM Boxes for short. Frank planned on delivering sturdy, waterproof, and reusable plastic totes for people to pack their belongings in. When the client’s move is complete, Frank would pick up the boxes, sanitize them, and then get them ready for the next customer. Ideally, he wanted each tote to be sturdy enough to use more than 400 times each and capable of being responsibly recycled once they had served their purpose.

In the beginning, Frank was spending 10 to 15 hours per week on his hustle. He built the website, spent time networking, delivering totes, picking them up, and sanitizing. Currently, the business requires just 2 to 5 hours per week—most of which is spent cleaning the boxes. Frank’s home has a large detached workshop where the totes are cleaned and stored, but he has long term plans to rent a small warehouse with a storefront that would allow customers to pick up and return the totes themselves for a discount.

Frank began this hustle in June 2018. In that time, the business has averaged $600 a month in income. Most of his small startup cost went to purchasing the totes which cost about $15 each. He already had the truck he uses to deliver and pick up, a holdover from his lawn mowing side hustle which really helped reduce his start-up costs.

As word of mouth spreads about RPM Boxes, Frank is trying to find a balance between keeping inventory lean while keeping up with customer demand. For the future, Frank’s looking to expand outside of the Knoxville area, and he’s even toying with the idea of turning RPM Boxes into a micro-storage business as a way to produce passive income.

Clearly, there’s more than one business idea still to be unboxed!

 


 

MENTIONED IN THIS EPISODE:

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"Don’t be afraid to be profitable out of the gate. If you’re bringing a product or service to market that people really want, you need to charge accordingly for it. This way you can quickly figure out if there seems to be enough profit to be had."
—Frank Ramey #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Traveling Au Pair Has Drivers Licenses in 4 Countries

What It’s About

A South Africa au pair takes her work on the road and travels for free.

[podcast_details]

Words of Wisdom

For first time au pairs, Lerato recommends signing up with an agency. An agency is responsible for finding families and making sure the environment is safe for the au pair. They will run a background check on the family, arrange work visas, introduce you to other au pairs in the area, and place you with another family if you are unhappy.

Fun Fact

The word “au pair” is French, meaning ‘on equal terms’. The phrase originally described an arrangement between two parties paid for by the exchange of mutual services.

Notes from Chris

Episode 963

Lerato Bambo of South Africa has a side hustle that takes her around the world. This gig not only earns an income but also saves her money on food and lodging. It’s a job you may have heard of before, but perhaps haven’t considered in this way.

Lerato is a part-time au pair. An au pair is defined as a young person, who goes abroad to live with a native family, often to learn a language or experience a different culture in exchange for childcare.

Before traveling and becoming an au pair, Lerato trained and worked in digital marketing. In 2016, she started blogging, which led to freelance writing and web design gigs. These have been her primary income for the past three years while living in different countries. To add another piece to the puzzle, she launched a dropshipping store within the past year.

Although Lerato can spend up to 60 hours a week on the blog, freelance jobs, and dropshipping, they’re all online and flexible in terms of when she puts in her hours. In other words, her “day job” fits easily around her childcare side hustle schedule.

Typically, she’ll watch her host family’s kids for two hours in the morning. While the kids are at school, she does her online work. After school, she takes care of the kids again until around 7 pm. She does this four days a week, and the rest of the time is her own.

Being an au pair has helped Lerato learn a lot about herself. She’s grown to handle things she didn’t think she was able, and she can now claim drivers licenses in four countries and proficiency in six languages.

But what are the economics of this? Well, Lerato’s most recent au pair pay was €1,000 ($1200) per month. That might not sound like much, but remember that her food, lodging, and utilities are all free. This past April, she made €500 in overtime because the parents went to Portugal for the weekend and she watched the kids.

Something unique about this side hustle is that it can be seasonal. You can take on back-to-back contracts, or pause between them as you wish. At the moment, Lerato is doing just that and taking a break from her au pair gigs. She’s decided to travel full-time for six months, gathering content for her travel blog, and taking the opportunity to visit her family back in South Africa. Maybe she’ll return to being an au pair, or maybe she’ll apply those new skills to other endeavors. With six languages and four drivers licenses, she’ll have no shortage of opportunities.


MENTIONED IN THIS EPISODE:
  • My Life from a Bag: Learn more about Lerato’s work and travels over on her blog!
  • AuPairWorld: If you’re interested in becoming an au pair yourself, head here
SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"Personally, I have learned so much about myself. The ability to handle things I never thought I could. Every day I learn so much and have fun while doing it. It doesn’t feel like work at all.​"
—Lerato Bambo #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Cuban Journalist Teaches Everyday Spanish Classes

What It’s About

Spanish teacher double dips his classes for extra profits—muy bien!

[podcast_details]

Words of Wisdom

Nibaldo says that you should stand out from the crowd! According to him, “Spanish teachers need to put more fun into their classes. There is nothing wrong with being a fun teacher. In my private lessons, workshops and seminars I use a lot of humor and phrases my students can use in real contexts. I believe humor can improve retention in students of all ages.”

Fun Fact

Before the 1980s, all Cubans who reached American soil were welcomed as political refugees. This has changed in recent times—now 20,000 Cubans immigrate to the United States every year by being provided a United States visa.

Notes from Chris

Episode 962

Nibaldo Buides was forty years old when he relocated from Cuba to the United States. Like many others from his home country, he dreamed of building a better life for himself in “the Land of the Free.”

While life was indeed better in lots of ways in America, that doesn’t mean it was easy. In fact, for Nibaldo and his wife, things were quite difficult. You see, in Cuba, Nibaldo had extensive qualifications. With a bachelor’s degree in economics and a journalism degree, you might think he’d easily land a job for a top, national paper. After all, in his home country that’s exactly what he did—he worked as a journalist.

But alas, in America there was no journalism job waiting for him. Nibaldo’s qualifications weren’t recognized and, making things even more difficult, was that he couldn’t speak English very well at all. Capitalism and a free market are what helped America prosper, but at that point in time, it was no friend of his.

So, although he was happy to have made it to America, for the first two and a half years in the country, he took low-level jobs at factories and cleaning restrooms in shopping malls to make ends meet.

But, anyone who can make it from Cuba to America is no slouch. Nibaldo had gumption, ambition, or what Spanish speakers might call gusto!

He determined to work hard and improve his English in the hopes of getting a better job. He turned to YouTube lessons and books to teach himself. Over time he improved, and soon his English was good enough that he was confident to pursue a better job—one that would finally get him out of cleaning floors.

It was Nibaldo’s wife who suggested he try looking for a job teaching Spanish. He was outgoing, personable, and could break down complex topics into memorable lessons. She was convinced he’d love it and, now that he could speak both Spanish and English, he was a prime candidate for exactly that role.

So, in 2015, four years after arriving in the country, he began looking for a job as a Spanish teacher. He applied for a position at a private school, and as fate would have it, he got it! Thrilled with this new career path, Nibaldo worked to become the best teacher he could be.

Unfortunately, the job didn’t pay as well as he’d hoped. So, he soon began thinking of ways to make some extra money on the side. He was now in the USA after all, where entrepreneurial activities were more feasible than in Cuba.

For a side hustle, Nibaldo thought he’d try an extension of his day job. He figured he could find a few students and teach Spanish classes online or at night.

In an effort to acquire more students, Nibaldo soon began posting videos on Instagram. For that, he had to come up with a catchy username. He decided on Spanish for Everyday, which ultimately became the name of his new side hustle.

While education was the primary focus of his video lessons, Nibaldo also injected a bit of humor into them as well. To him, teaching doesn’t have to be boring in order to be effective, so he comes up with funny phrases to use in his videos. He also dresses in silly outfits to help with student retention—he attributes this as an important way for him to stand out from the crowd.

Just eight months after his first customer, Nibaldo was already earning $1,000/month from his Spanish teaching side hustle, and that figure hasn’t dropped since.

For an immigrant from Cuba, the money is life-changing. It affords him the ability to buy several luxuries he otherwise couldn’t dream of. But, perhaps, more importantly, it allows him to send some money back to Cuba to improve the lives of his family back home.


MENTIONED IN THIS EPISODE:
  • Spanish for Everyday: Brush up on your Spanish prepositions and conjugates over on Nibaldo’s website!
  • Squarespace: The website building platform that Nibaldo used to create his website
SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"When you’re getting started, show others your work! Use Instagram or YouTube—anywhere that will allow you to post free videos so that potential students can see it and become interested in your classes."
—Nibaldo Buides #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.
Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Blogger Earns $140,000 from Beta Phase of Online Course

What It’s About

A real estate investor devotes years of effort to her first course—and it pays off.

[podcast_details]

Words of Wisdom

If you want to achieve similar success, Paula says that you should create a blog or podcast, develop an audience, and pay attention to the questions that you receive. Also, only create a product if you’re passionate about it since you have to talk and write about this topic daily. As she put it, “If your heart isn’t it in, then discussing it daily will be a drag.”

Fun Fact

When she started, Paula saved money from her day job and bought a triplex—a building with three units. She moved into one of the units and rented out the other two which essentially allowed her to live for free with zero out-of-pocket housing costs. She kept saving money, reinvesting as much as possible into her fledgling real estate business. Paula bought another house. And another. Then another. And another. Soon, the flywheel started spinning!

Now, Paula has built a business that generates profits while she sleeps.

Notes from Chris

Episode 961

Paula Pant got into real estate investing in 2011 when the housing market was just beginning to rebound after a recession. She turned out to be great at it. By the time she turned 34, she and her husband owned eight investment properties. They did this without starting with a lot of capital.

She shared a lot of what she learned on her blog and podcast, Afford Anything, becoming a well-respected voice in the worlds of smart money management, self-improvement, and real estate investing. Her email list grew steadily over the years. 1,000. 10,000, 50,000 and more.

Readers loved Paula because she had a down-to-earth philosophy behind everything she did: you can afford anything, but not everything, so make your choices with intention and thoughtfulness. I began following her myself at some point and really appreciated her thoughtful and detailed blog.

The only downside of her growing community was the many email questions she received—they were endless. She loved empowering people to take control of their finances and lifestyles, but she needed to find a way to offer more expertise in less time.

The clear way forward was to create a course, filled with all the things she’d learned over the years, so in 2015, Paula began planning that course called Your First Rental Property. She figured it’d take 6-8 months to create it. Little did she know, her estimate was off by over two years.

She had built rapport with her audience over the years with her thoughtful, thorough content. They trusted her to deliver her best, and she knew she’d be able to find people willing to pay to get her course materials as they were released, rather than all at once.

So in March of 2016 when she announced on social media that she was currently building a course, she sold all 50 beta seats in just four minutes—at about $500 per seat.

In September of 2018, Paula uploaded her final video. The course was almost complete—she just needed a second round of beta testers to go through the course in chronological order, rather than as videos were released. So she opened up another beta round, gaining over 100 new students at $750 each.

Between the beta rounds, before a single official launch, Paula earned over $140,000.

Over three years after she began working on it, Paula finally opened the Your First Rental Property Course in April of 2019. There was no big sales page, no complex launch strategy. She wrote a single blog post and spent $16,000 in Facebook ads to get the word out to her fans, but that was it. Over 200 people signed up at the course’s full price of $997 per person, bringing in around $200,000 in net income now that development expenses were covered.

After one week, Paula closed the doors to her course. She’s investing time into her current students, and also overseeing even more improvements before her next bi-annual launch in September.

She’s loved the challenge of creating a course she’s proud of, but it’s not the work itself that’s been the most rewarding part—she says she’s seen students avoid making huge, six-figure mistakes, which is what happens when you buy the wrong rental property. Saving someone from that type of life-altering mistake is incredibly gratifying.

There’s no doubt her hard work has been worth it!

 


 

MENTIONED IN THIS EPISODE:

  • Afford Anything: Learn more about how Paula helps others “afford anything” over on her blog!
  • WordPress: Paula used WordPress to set up her site, and here you can learn how to install your own WordPress site in 5 minutes

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

Quote of the Day
"I’m proud that I put three years into making this something truly valuable. It’s always better to create ONE thing that’s amazing than to half-bake a bunch of mediocre things."
—Paula Pant #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

WEEKLY RECAP: Retail Arbitrage with Fulfillment by Amazon

Notes from Chris

Episode 960

THEMES & TAKEAWAYS:

We’ve just finished week 33 of Season III! This week featured a sports writer who wins big gambling on his own book, a British family who sells political tea towels, and a high school bootlegger who grows up but never loses his entrepreneurial spirit.

I’ve got an audio update for you about a previously featured side hustler who has since gone full-time, but first, let’s talk about Retail Arbitrage! I read an article recently from about people earning money by buying stuff from retail stores, then selling it online for a higher price.

In some ways, the more things change, the more they stay the same. This is what I did 20 years ago!

Listen to the Weekly Recap to learn more on this topic and to hear from Charlotte of Whisked Away—a side hustler we featured in our first year!


WHERE ARE THEY NOW:

Today, we have an update from Charlotte McGhee who was featured on the show in Ep. 346.

Listen to the Weekly Recap to hear from Charlotte!

You can also check out her website, Whisked Away!


EPISODES FROM THIS WEEK:

Here’s what we heard this week on Side Hustle School! Listen to this week’s recap for a more comprehensive highlight reel.

  • Ep. 954 – Tired of seeing others get credit for her designs, a Georgia graphic designer turns her talents into a business that now employs her whole family
  • Ep. 955 – When a sports blogger creates an accidental success story, he becomes an independent publisher helping people write winning books of their own
  • Ep. 956 – A British family goes against the grain by starting a side hustle about politics that radically changes their lives
  • Ep. 957 – After beginning his entrepreneurial career selling beer to fellow high school students, this enterprising Canadian becomes an electrician and rents music rehearsal spaces on the side
  • Ep. 958 – A corporate career with a side hustle transforms into an all-new educational business to help women become professional organizers
  • Ep. 959 – A husband and wife team earns extra money showing off their Romanian homeland

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter

We want to hear from you!

The best part of Side Hustle School is our community, and around 20% of our episodes come from listeners. Are you working on something and want to share it with us and our audience? If so, we want to hear from you!

Head on over to our online submission page, and we’ll be in touch if your story is chosen.

And if you’re still working on something but have some questions, we want to hear from you too! Most Weekly Recap episodes include Listener Q&A.

Call the Side Hustle Hotline at 844-9-HUSTLE (844-948-7853), record your question and send it to podcast@sidehustleschool.com, or just send us an email!

Here’s what’s coming up next…

Each week I’ll feature more stories from people who are starting side hustles without quitting their job. Here’s a sneak peek of what’s coming next week:

  • A blogger and podcaster earns $140,000 from her online course on rental properties before launching. After completing beta testing, the real launch does even better
  • After moving from Cuba to America with no English skills, this well-educated journalist learns the language and then helps others learn his
  • And much more!

Do you have a side hustle story you’d like to share? Fill out the Side Hustle School submission form and your story may be featured on the show!

Also, if you’re interested in joining the Side Hustle Society, visit our Society page to get notified when it goes live!

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

Quote of the Day
"Historically, the way you’ve been able to be a successful reseller is by stocking a lot of inventory. Now, however, you can buy a bunch of stuff and send it off to Amazon to store."
—#SideHustleSchool

Sponsors & Gratitude

Learn More With Skillshare!

Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Skillshare. 📷

Skillshare is giving Side Hustle School listeners 2 months of unlimited access—for $0.99! Join the 2 million students learning everything from street photography to SEO on Skillshare today!
Get Started Here!

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Adventurous Couple Turns Travel Itineraries Into Cash

What It’s About

An adventurous couple turns Romanian travel itineraries into cash.

[podcast_details]

Words of Wisdom

Sometimes it takes a while to get up and running. At the same time, in this story, we can identify a few things they would do differently if starting now that might save them some of that time (e.g. – fewer packages, track what’s working, focus on lead generation). Start small, pay attention to what works, and then use that knowledge to expand your offerings!

Fun Fact

There are a ton of reasons to visit Romania, but road trip enthusiasts would be remiss if they didn’t check out the beautiful, 56 mile stretch of road known as the Transfagarasan Highway. Built between 1970 and 1974 by military forces following the 1968 invasion of Czechoslovakia by the Soviets, it was considered a strategic military route to cross the mountains in the event the Soviets attempted a similar move into Romania.

Notes from Chris

Episode 959

Besides packing, many consider the return trip home one of the worst parts of travel. The return trip signals the end of an adventure, sometimes a return to a less exciting routine. For others, the journey—lacking the anticipation that comes with starting a new adventure—just seems like it takes far too long.

Returning from a weekend trip to the mountains, Bucharest, Romania-based Corina Preda and her husband, Florin, shared some of these thoughts.

Driving back to the city meant a return to the hustle and bustle of their busy schedules and jobs in human resources and the pharmaceutical field. While they had little to complain about, they would have loved a few more days away.

Driving along the country Romanian roads, they were already looking forward to their next adventure and discussed ideas for what they wanted to do next. They both immediately said “traveling,” which is not surprising since it’s something they’ve both loved since they were kids.

But then one of them suggested, “Wouldn’t it be great to have a business in travel?” Excitement filled the car, and soon they decided on starting a travel agency offering guided trips and custom experiences of their beloved Romania.

Corina loved researching and planning itineraries, and Florin loved sharing cool places and things with people, so the idea was perfect! Not only did they love showing off their home country, but a travel business could earn extra money and allow them to travel more themselves. It was a win all around … or at least it might be.

They quickly discovered that travel agencies in Romania require licenses and training. These education requirements for licensing took several months, and Corina and Florin used this time wisely. Whatever time wasn’t spent at work or in class was spent developing their new business.

Finally, their training was complete—and Secret Romania was officially open for business.

Things, in the beginning, were slow to start, but today, in Secret Romania’s fourth year, this duo are consistently bringing in €1,300 euros per month, roughly $17,000 per year in US dollars … and also known as “a lot of money” in Romania.

These extra funds allowed Corina and Florin to save money and to take more trips of their own. The bonus income from their side hustle also gives Florin more flexibility to reduce his work schedule, which he loves.

The work continues. Corina and Florin are excitedly looking ahead, refining their marketing efforts and optimizing their website to showcase their homeland. Most of all, they never stop learning and never stop thinking about their next adventure.

 


 

MENTIONED IN THIS EPISODE:

  • Secret Romania: Learn more about the secret wonders of Romania over on Corina & Florin’s website!
  • WordPress: Corina and Florin used WordPress to set up their site, and here you can learn how to install your own WordPress site in 5 minutes

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"Finding time and motivation to work after you get home from your full-time job can be challenging. To help, set a long-term goal and visualize it every time you find yourself ‘not in the mood’ to work.​​​"
—Corina & Florin Preda #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

Organizing Closets Leads to Organizer Education

What It’s About

Professional organizer helps others clean up!

[podcast_details]

Words of Wisdom

Melisa’s advice to anyone in a place of change is to ask yourself, “What do I want, and what will make me more fulfilled?” From there, write down what comes up for you and see where you can make changes to align with that. Melisa enjoyed organizing homes and after doing it for several years, discovered that she enjoys empowering others more than doing the physical work herself.

Fun Fact

Believe it or not, Melisa grew up in a hoarding household. Her dad grew up very poor and, while he is well-off now, has a hard time letting go of things. She took the opposite approach of how she grew up and turned it into a profitable side hustle.

Notes from Chris

Episode 958

Long before the Konmari method of organizing was popular, Melisa Celikel was using her own method for organizing homes on the side for family and friends. After reading The $100 Startup, Melisa saw that she could turn this into a side hustle and make money from it. She made a website through Wix and set up an LLC from LegalZoom. From there, she started Let’s Get You Organized.

At the time Melisa was working long hours for a Forbes 100 company and only had time for one or two clients on the weekends. Charging as little as twenty dollars an hour, she enjoyed the process of helping others declutter and purge of things that no longer served them. It was rewarding to support people in this way. She knew what it was like to grow up in a home of clutter and wanted to create space and freedom for others. As the years went by, Melisa found her clientele expand more from busy moms to divorcees and shop-a-holics.

While Melisa loved serving her clients and supporting them directly, she was becoming emotionally and physically drained. She would spend an average of four hours at each home talking through which items to let go of, and use a lot of physical womanpower lifting and moving heavy items.

She was also feeling the burnout from working long hours at that day job. While she was making a good salary, she felt the need to reorganize her own life. She began to evaluate what she liked about both her job and her side hustle, making note of how she could combine skills from both to create something of her own. From there she began to declutter her own business and organize it into a full-time endeavor.

Melisa got creative and developed a four-week Professional Organizer Mentorship Program for women wanting to get into the decluttering world. After all, she herself had learned the value in creating something that earns extra income for you while also making a difference for others—so she also knew that there was value in teaching her skills to other women.

Making this change from being the organizer to being the mentor created new sources of income for Melisa, and raised her profit margin. In 2018 she profited $15,000 from the change and is on track to doubling that number in 2019.

Melisa’s advice to anyone in a place of change is to ask yourself, “What do I want and what will make me more fulfilled?” From there, write down what comes up for you and see where you can make changes to align with that. Melisa enjoyed organizing homes and after doing it for several years, discovered that she enjoys empowering others more than doing the physical work herself. And through that transition, she was able to quit her day job and launch her own business utilizing her strengths in consulting and organizing.

In the future, she hopes to expand her Let’s Get Organized mentorship program to empower even more women to become professional organizers and learn the value of being compensated from running their own side hustle or business.

 


 

MENTIONED IN THIS EPISODE:

  • Let’s Get You Organized: Clean up your act—head on over to Melisa’s website to learn more about this side hustle!
  • Wix: The online website building platform that Melisa used to set up her website for Let’s Get You Organized

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️ Learn More

RELIABLE WEBHOST FOR $5/MONTH

Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.

Get your own hosting plan for just $5 a month!
Learn More

Quote of the Day
"If you find yourself in the middle of a crossroads or pivot point, ask yourself, ‘What do I want, and what will make me more fulfilled?’ Write down what comes up for you and see where you can make changes to align with that."
—Melisa Celikel #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau

High School Bootlegger Grows Up

What It’s About

A serial entrepreneur upgrades from reselling beer to recording spaces.

[podcast_details]

Words of Wisdom

Scope out the competition—what are they offering, and at what price point? Can you do better and still turn a profit? Consider the type of customers you want to attract and envision the type of service you want to provide them. Don’t lose sight of this image!

Fun Fact

You know those angry police officers mentioned earlier in the story? Now that Jacob is an adult, they tell him that his bootlegging operation was a pretty brilliant money-making move for a 16-year-old to pull off. Still, SHS recommends that you don’t try this at home, kids…

Notes from Chris

Episode 957

For Jacob Pippus, his love of entrepreneurship started at an early age. Short of cash and wanting a ticket to an upcoming WWE wrestling event, this elementary school student was undeterred. He printed and sold a dozen “This sucks, I’d rather be skateboarding” T-shirts to friends at his school. Wrestling ticket secured.

His next venture was admittedly illegal but no less entrepreneurial. You see, in high school, Jacob learned how to brew his own beer. And rather than just share it with friends, he promptly sold it at skatepark out of the back of his family minivan.

The business was immediately profitable (surprise…) and he doubled his money with each batch. Not surprisingly, however, the venture was short-lived as soon the police showed up at his house to discuss reports of a kid bootlegger selling the beer out of a van.

Fortunately, he avoided further trouble with the law and, shortly after high school graduation, Jacob jumped on a plane to Costa Rica for his next adventure. He was soon offered a job at the hostel where was staying at, so naturally, he just missed his flight home. Soon he put his entrepreneur cap back on and opened his own information center with bicycles, scooters, and a dirtbike for rent. He hired two employees and life was good.

But after his short vacation turned into roughly seven years, Jacob, now 25 years old, decided that it was time to make moves to secure his future … so he gave up his life as a semi-retired beach bum and headed back to Vancouver, Canada.

It’s in Vancouver where we pick up the story. Back home, Jacob became an apprentice electrician and was also playing drums in the local music scene. Through his after-hours activity, he noticed something: many of the local rehearsal spaces were poorly maintained, difficult to work with, and expensive.

He rented a permanent rehearsal space that his band shared with another band, but that place wasn’t much better. When the second band unexpectedly moved out, the landlord promised to get a new one in there as soon as possible, but Jacob wasn’t worried. Instead, he saw an opportunity and told the landlord that he’d pay the full rent.

That’s how the idea for Red Brick Music Studios was born. Jacob was upfront with the landlord that he intended to make a profit, which was fine because the landlord was just happy to have a reliable, long term tenant.

In 2017, a larger space in Jacob’s building became available and he moved there adding a second, larger studio in the process. Today Red Brick earns about $1,000 per month profit and it only requires about an hour per week of Jacob’s time to manage and maintain … which is music to his ears.

He says he’s most proud of the community of like-minded individuals that he’s created and grateful that he’s able to give them a place to rehearse that they can not only afford to pay for but that they feel fortunate to be a part of.

After completing his electrician’s apprenticeship, Jacob plans to open his own electrical company. He’s also currently looking to expand to a second studio location in the Vancouver area that is just as automated and passive as the first.

For him, this will mean work weeks will become shorter and his vacations will become longer, time that will come in handy with a recent purchase of land he made down in Costa Rica. And of course, he’s planning to start a business there, too.

 


 

MENTIONED IN THIS EPISODE:

 

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

cg-sig-newsletter


Download 2019 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL

Download 2018 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Download 2017 episodes: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today! Learn More

GET YOUR FIRST 1,000 EMAIL SUBSCRIBERS

Social media is nice, but building an email list is still the single best way to get customers and clients for your hustle. It's not hard to get started—sign up for a 30-day trial and join the list-building challenge! You’ll be up and running in no time. Learn More

Quote of the Day
"Build a place that ‘one ups’ the competition, set a high standard, and be consistent with what you are providing your customers. Your clients or customers will appreciate that and remain loyal to you."
—Jacob Pippus #SideHustleSchool

Sponsors & Gratitude

Don't Do Business Without It

Side Hustle School is brought to you by American Express.

No matter what you do in business, from working nine-to-five to working five-to-nine, it’s easier when you don’t go it alone. Get the powerful backing of American Express—don't do business without it! 💳 Visit American Express

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!


To infinity and beyond,

Chris Guillebeau