WEEKLY RECAP: What Do Customers Want to Hear?

Notes from Chris

Episode 883

THEMES & TAKEAWAYS: We’ve just finished week 22 of Season III! This week on the podcast, we featured case studies about bat houses, a cow fat skincare line, a beer blogger, and so much more. In other, BIG news—THE BOOK IS OUT ON TUESDAY! Thank you for your support! You can get all the details and sign up at SideHustleSchool.com/tour. In this action-packed recap: I want to talk about something important: what do customers want to hear from you? When they are deciding whether to make a purchase, what is most important? I’ll also bring you an audio update from a previously featured side hustler.

WHERE ARE THEY NOW: Today, we have an update from Sean Ogle who was featured on the show in Ep. 263. Listen to the Weekly Recap to hear from Sean! You can also check out his website, Breaking Eighty!

EPISODES FROM THIS WEEK: Here's what we heard this week on Side Hustle School! Listen to this week's recap for a more comprehensive highlight reel.

Ep. 877 - Two friends hated the pesticides people were spraying during the Zika scare, but they had a long way to go to make bats—the natural alternative—appealing to consumers
Ep. 878 - A mechanical engineer invents her own “fatty skincare line” after not finding what she wanted on store shelves
Ep. 879 - Obsessed with the “thrill of the hunt,” a weekend warrior finds more than she bargains for when she brings her love of flea markets to the shopping malls of Dallas
Ep. 880 - After getting married, this full-time teacher draws on her organizational skills to start her own wedding planning business
Ep. 881 - An Austin transplant begins writing about the city’s many craft breweries, and it quickly becomes more than a hobby. She now earns a third of her income from the project
Ep. 882 - After he learns about a little-known manufacturing technique, the world of vinyl records becomes a full-time occupation for this high school teacher