What It's About
Can simplified Terms & Conditions become a product companies will actually pay for?
Notes from Chris
Episode 3311
You know how whenever you want to install an app, you have to agree to a lengthy list of Terms & Conditions before doing so? And you know how you never really read them, because what’s the point? Today’s caller wants to help brands improve their Terms & Conditions, also known as T&C. Can she design and license a template that companies will pay for? I’m all about solving practical problems … but you also have to ask what problem does this solve?"Hi this is Jackie and I'm a long time listener, first time caller. I'd like to help brands simplify their Terms & Conditions. No one ever reads those long pages of text that we're required to approve before downloading an app or joining a website. My idea is to make a series of templates that cover any important legal clauses, but written in a way that makes sense to regular people. I will license the templates to companies for an annual fee, agreeing to make any reasonable number of updates a couple times a year. What do you think about this idea, and how can I market it? Looking forward to hearing from you."Listen to today's episode to learn more...
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