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Q&A: “One-page business plan: what is the essential info?”

I once published a one-page business plan that a lot of people have used and referred to over the years. Today, our caller wonders: what is essential about this plan? Can you really explain an entire business in a few paragraphs?

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What It's About

Okay, but what do you really need?

Notes from Chris

Episode 2076
I once published a one-page business plan that a lot of people have used and referred to over the years. My goal in doing that was to simplify the process of thinking through what makes a business: a product, a buyer, and a way to exchange money for goods.

One of our callers is wondering about the business plan: is it still relevant and what is essential? How is it possible to devise an entire business on less than one page?

"Long ago you published a one-page business plan that got a lot of attention. I recently read The $100 Startup and came across it, though I think I'd already seen other people talking about it elsewhere.

I'm wondering what the most essential info is with such a short business plan. Aren't most of them a lot longer and more detailed? Why do you think it's possible to have all the info you need in such a short amount of space?"

Listen to today's episode to learn more...

 
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