What It's About
Today's caller wants to help businesses with their fine print.
Notes from Chris
Episode 1526
You know how whenever you want to install an app, you have to agree to a lengthy list of Terms & Conditions before doing so? And you know how you never really read them, because what’s the point? Today’s caller wants to help brands improve their Terms & Conditions, also known as T&C. Can she design and license a template that companies will pay for? I’m all about solving practical problems … but you also have to ask what problem does this solve?Hi this is Jackie and I'm a long-time listener, first-time caller. I'd like to help brands simplify their Terms & Conditions. No one ever reads those long pages of text that we're required to approve before downloading an app or joining a website. My idea is to make a series of templates that cover any important legal clauses but written in a way that makes sense to regular people. I will license the templates to companies for an annual fee, agreeing to make any reasonable number of updates a couple of times a year. What do you think about this idea, and how can I market it? Looking forward to hearing from you.Listen to today's episode to learn more...
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