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Episode 2908
Today’s question comes from Sam in Nebraska, who’s building an e-commerce brand and thinking about how to market it effectively. He’s considering investing in a micro-influencer campaign but isn’t sure if it’s the best use of his budget. We’ll talk through the pros and cons of hiring micro-influencers through an agency versus finding them on his own, and share some tips on making the most of this strategy."Hi everyone, this is Sam from Nebraska. I’m building an e-commerce brand and thinking about how to market it. I don’t have the budget to pay real influencers, but I’ve seen some agencies offering ‘micro-influencers’ who are a lot cheaper. Should I spend a few thousand dollars on a campaign, and if so, what should I look for in choosing the right people? Or do you think something else would be more effective?"Listen to today's episode to learn more... Yours in the revolution,