2685
7 min 4 sec

Q&A: “How do I specialize as a marketing consultant?”

In this episode, we help a marketing consultant define her niche, create a compelling service offering, and attract clients to grow her side hustle.

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What It's About

You can't just be an all-purpose "marketing expert."

Notes from Chris

Episode 2685
Today, we're talking about a challenge that many skilled professionals face when starting a consulting side hustle: how to package and sell your expertise effectively.

Our listener, Isabella from Salt Lake City, is a marketing consultant who believes her unique skill set could be valuable to businesses. However, she's not quite sure how to define her niche, create a compelling service offering, or attract clients to grow her side hustle.

If you're a consultant or expert struggling to monetize your knowledge, don't worry – you're not alone. In this episode, we'll break down some strategies for defining your niche, packaging your services, and marketing yourself effectively to potential clients.

"Hello! I'm Isabella, a marketing consultant from Salt Lake City. I have a unique skill set that I believe could be valuable to businesses, but I'm not quite sure how to package and sell my services as a side hustle. How can I define my consulting niche, create a compelling service offering, and attract clients to grow my business?"

Listen to today's episode to learn more...

 
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Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

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To infinity and beyond,

Chris Guillebeau