2611
5 min 31 sec

Q&A: “How long do you stick with a losing project?”

Join us as we help a caller with her online store dilemma. Should she keep pushing her line of fashion badges, patches, and stickers, or is it time to consider something new?

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What It's About

When's the right time to move on?

Notes from Chris

Episode 2611
Today on Side Hustle School, we're talking with Nina from Fresno, California. She's spent the last year pouring her energy into an online store that sells fashion badges, patches, and stickers. Despite her dedication to marketing and community engagement, the business isn’t gaining the momentum she expected, and it's starting to weigh heavily on her finances and morale.

Faced with this challenging situation, Nina is contemplating whether to push through or move on. She’s seeking insights on how to make this critical decision, looking for practical indicators to guide her and advice on balancing the emotional investment with business realities.

"I'm Nina from Fresno, California, and I've dedicated the past year to building an online store specializing in fashion badges, patches, and stickers. Despite my efforts in marketing and community engagement, the business isn't picking up as I had hoped. It's becoming a financial strain. How do you decide when to persevere with a project versus when to let it go? Are there specific indicators or metrics I should be looking at to make this decision? Additionally, how do I balance the emotional attachment to my business with practical considerations?"

Listen to today's episode to learn more...

 
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To infinity and beyond,

Chris Guillebeau