2213
5 min 11 sec

Q&A: “Can I sell a calendar sometime other than January?”

Some business ideas are better suited for certain seasons—as we heard recently from a caller who referenced an episode about letters from Santa. This leads to a challenge for today’s caller, who has a brilliant idea … at an inopportune time.

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What It's About

This calendar is on sale ... in July.

Notes from Chris

Episode 2213
Some business ideas are better suited for certain seasons—as we heard recently from a caller who referenced an episode about letters from Santa. That’s been a great side hustle for multiple listeners in our archives, including one woman who makes $6,000 from it every year. Thing is, she doesn’t earn that money in July ... if you know what I mean.

It’s not quite Santa letters level, but what about a calendar? Think about when you buy a new wall or desk calendar, either for yourself or for a friend. Most likely you bought it towards the end of one year or the beginning of another, right?

This leads to a challenge for today’s caller, who has a brilliant idea ... at an inopportune time.

"Last month I had a great idea: a calendar for a specific niche market. I don't want to say exactly what the market is, but it's not something that anyone else is doing. I'll be the first calendar in the market!

There's just one problem: it's now January and it will take at least two months for me to put it together, which feels like exactly ... three months too late. Right? Don't most people buy calendars for the next year at the end of the current year, or at the latest in January?

I'm not sure if the best answer is to just wait another 10 months. I'm really excited about the idea, but I also want to be realistic. What do you think?"

Listen to today's episode to learn more...

 
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Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

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To infinity and beyond,

Chris Guillebeau