1393
7 min 32 sec

Q&A: How can I use my degree with my side hustle?

A caller from the U.K. is wondering about how to use his degree in sport and exercise science in marketing a coaching service.
Q&A

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What It's About

A listener wants to utilize his degree to demonstrate authority in the world of performance coaching.

Notes from Chris

Episode 1393
Today’s caller comes to us from the U.K. He will be graduating with a degree in sport and exercise science and is wondering about how to use this to his advantage in marketing a coaching service.

In some parts of the traditional world of employment, it’s pretty clear what benefits a college degree conveys. It might be required to get a job at certain companies or in certain industries. If nothing else, it gets you in the door for an interview.

Of course, in the world of self-employment, the benefits are less clear. Your education may still be highly valuable and even critical, but those benefits are not conveyed automatically the way they might be if you follow a more traditional path.

So how do you then put that education on display in a relevant manner to improve your marketing and help you attract clients in the coaching space?

"Hi, Chris. My name is Jacob and I'm from the UK. I listened to the show for a few months now. My side hustle is I want to be a nutrition and performance coach. It's my question for you is how can you use a degree or qualification to your advantage while running a side hustle in a year's time? I will, of course, sport and exercise science degree, but I feel this may all go to waste if I end up working for myself and not working for another employer. I just wondered how I might be able to use this kind of qualification to my advantage and how to make an impact in a highly competitive industry where no one really knows about you. "

Listen to today's episode to learn more...

 
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To infinity and beyond,

Chris Guillebeau