What It's About
A listener is thinking about offering a guarantee for their services. What's the best approach?
Notes from Chris
Episode 1379
A guarantee provides reassurance and increases trust—and a weak guarantee is worse than no guarantee at all. Today’s listener is starting to get paid for real estate photography. Should she offer a money-back guarantee in case a client is unsatisfied?"Hi Chris, this is Cathy and thanks for all the helpful info you provide on the show. In your book, The $100 Startup, you wrote about the power of an unconditional guarantee. You also said that it’s better to have no guarantee at all than a weak one—which makes sense. But in my case, I’m starting to do real estate photography, and I can’t figure out what’s better."Listen to today's episode to learn more...
SEE ALSO:
- Hobbyist Photographer Finds $800/Month Hiding in Local Newspaper: A university employee takes photos of homes, helping real estate agents and getting paid for his efforts.
- Blogger Earns $140,000 from Beta Phase of Online Course: A blogger and podcaster earns $140,000 from her online course on rental properties before launching. After completing beta testing, the real launch does even better.
- Real Estate Agent Supplements Commissions By Renovating Homes: A real estate agent in Spain grows tired of seeing buyers reject promising homes in need of renovation. When he learns to manage the renovation himself, he ends up with more sales and an additional $2,200/month.
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