What It's About
A mobile yoga and meditation studio that specializes in in-house classes for business and corporation employee teams.
Business Model
Skills Required
Complexity
Profit Potential
Words of Wisdom
When she first started, McKenna offered some free yoga classes advertised through her website, email list, social media, and some bits of press a friend with a small PR company helped her acquire. This allowed her to get experience and feedback from users so that she could fine-tune her service to suit the needs of her customers.
Fun Fact
While doing some keyword research, McKenna found out that “mobile yoga in Los Angeles” was a common search term for companies looking to have yoga at the office, and this was the basis for her mobile yoga studio. She built up the SEO for her website, Chakra 5, and incubated the brand online by publishing strong content on her blog.
Notes from Chris
Episode 118
Today's episode features a side hustler named McKenna Rowe starts a mobile yoga side hustle, Chakra 5. It offers yoga and meditation classes by appointment to schools, offices and other organizations. The best part is that she only has to work a handful of hours a week in order to maintain this five-figure business! When you hear about something called "mobile yoga studio," you know right away what it is, and it's no surprise that it's been so successful because yoga itself is very popular—especially in a major metropolitan area like Los Angeles. Naturally, there are a lot of people who want to do it or do it more often but who are working 40, maybe 50 hours a week at stressful jobs, so for them, working for a company that provides this opportunity could be a real benefit. And this lesson is applicable no matter what you decide to go into: when people are busy but still want to take care of themselves, what can you bring them? That's what we see in today's story with a great result—more than $40,000 a year in net income—working only a few hours a week. Watch the video below to see what Chakra 5 is all about:
- Chakra 5: Learn more about McKenna and her mobile band of yogis
- Psykick Girl Productions: McKenna's one-woman music and sound production shop
- Fitness Pole Dance Studio Grows to 4 Locations: How a graphic designer started a pole dancing fitness studio, expanded it to multiple locations, and grew it to a six-figure income before quitting her job.
- Microsoft Employee Teaches Hula Hooping, Goes on Local News: After using hula hoop fitness to get back into shape, a Microsoft specialist finds a way to earn $800/month teaching classes and helps others do the same.
- Unused Basement Becomes $3,000/Month Pilates Studio: How five minutes of internet research inspired one couple to start an in-home pilates studio in their unfinished basement.
Download Episodes By Months: Season 8 (2024): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 7 (2023): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 6 (2022): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 5 (2021): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 4 (2020): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 3 (2019): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 2 (2018): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC | Season 1 (2017): JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC |
Resources
GET $625 IN FREE TRAVEL
Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.
I use this card every day all over the world! ✈️
RELIABLE WEBHOST FOR $2.49/MONTH
Want to build any kind of website for your hustle? If so, you'll need somewhere to host it! This is the reliable company I've used for my past 5 websites. It's cheap, flexible, and you can get support 24 hours a day.
Get your own hosting plan for just $2.49 a month!
Learn More
Quote of the Day
Sponsors & Gratitude
Cook with Blue Apron!
Supporting the sponsors keeps the show free. Today’s episode of Side Hustle School is brought to you by Blue Apron. 👩🍳
Check out this week’s menu and get your first three meals FREE, with free shipping. Get ready to say mmmmmm.
Get Yours Here
Like the Show? Leave a Rating!
Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅
It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.
Keep in Touch
There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!
To infinity and beyond,
