From Side Hustle School
The 27-Day Side Hustle Starter Kit
Everything you need to go from “I have an idea” to “I made my first sale” — in less than a month.
Get the Starter Kit One-time purchase. No subscription. No upsells.
You picked an idea. Now what?
You’ve browsed hundreds of side hustle ideas. Maybe you’ve even picked one. But knowing what to do and knowing how to actually start are two very different things.
Here’s where most people get stuck:
- You spend weeks “researching” instead of doing anything
- You don’t know what to charge — so you pick a number and hope
- You build the whole thing before testing whether anyone will pay for it
- You have no idea how to get your first customer
- You make a mistake that someone else already made (and documented)
This kit fixes all of that. It gives you one task per day, the right tools at the right time, and a structure that actually gets you to a sale — not just another half-finished project.
What’s inside
Six tools. Each one does one job. They work together in order.
Idea Evaluation Scorecard
Compare up to 5 ideas across feasibility, profitability, motivation, cost, time, and skills. Stop going back and forth — score them and pick one.
One-Page Business Plan
Fill in the blanks: what you’re selling, who it’s for, what you’ll charge, and who your first three customers are. If it doesn’t fit on one page, you haven’t simplified enough.
27-Day Action Checklist
One task per day from idea to first sale. No guessing what comes next. Print it, pin it up, check things off. Designed for people with full-time jobs and 30–60 minutes a day.
Pricing Calculator
A guided worksheet that walks you through costs, competitor research, and your time to arrive at a price that actually makes sense. Comes as a printable PDF and an interactive spreadsheet.
Launch Announcement Templates
Five fill-in-the-blank templates for email, social media, DMs, forums, and referral requests. Copy, customize, send. Your launch day is handled.
Pre-Flight Mistake Checklist
The 20 most common mistakes from 204 real failure stories on the show. Each one includes what went wrong and how to avoid it. Review this before you launch — it takes 10 minutes and can save you months.
How 27 days breaks down
Five phases. One clear goal each week. No fluff.
- Days 1–4 Foundation. Clarify your goals, brainstorm ideas, score them with the Scorecard, and commit to one.
- Days 5–9 Development. Fill out your Business Plan, build a minimum viable version, set up payment and a simple web presence.
- Days 10–15 Prepare to Launch. Write your messaging, assemble 10 supporters, set up fulfillment, run the Mistake Checklist.
- Days 16–21 Launch. Soft launch to your supporters, collect feedback, iterate, then announce publicly.
- Days 22–27 First Sales. Track results, serve your first customers, troubleshoot, and plan the next 30 days.
Built from 3,000+ real stories
Side Hustle School has published a daily podcast episode for over eight years. Every episode features a real person who built a real income stream — without quitting their day job.
This kit isn’t theory. Every framework, checklist, and pricing reference in it comes from patterns across thousands of those stories: what worked, what failed, and what the successful ones had in common.
The Mistake Checklist alone is based on a review of all 204 “Failure Friday” episodes — stories where things went wrong. The 20 patterns in the checklist cover the mistakes that came up again and again: not validating demand, underpricing, platform dependency, supplier problems, and more. You get to learn from their mistakes instead of making your own.
This is for you if…
- You want to start a side hustle but haven’t taken the first real step yet
- You’ve been “thinking about it” for weeks (or months) and need a push
- You have an idea but no structure for turning it into something that makes money
- You’ve tried before and stalled out because you didn’t know what to do next
- You want a concrete plan, not a 200-page book full of inspiration
- You have a full-time job and can only dedicate 30–60 minutes a day
This is not a course, a coaching program, or a community. It’s a set of practical tools you download once, fill in, and use. No logins, no modules, no weekly calls. Just the structure you need to get going.
Common questions
What format are the files?
You get printable PDFs for all six tools, plus an interactive spreadsheet (Excel/Google Sheets compatible) for the Pricing Calculator. Everything is designed to work on screen or printed out.
Do I need to already have a side hustle idea?
No. Day 1 starts with brainstorming, and the Idea Evaluation Scorecard helps you compare and choose. But the kit works just as well if you’ve already picked an idea and want a plan to execute it.
What if I can’t finish in 27 days?
The files are yours forever. The 27-day timeline is a target pace, not a deadline. Some people take longer, and that’s fine. The structure still works — it just stretches.
Is this for a specific type of side hustle?
No. The frameworks apply to services, physical products, digital products, reselling, freelancing, and more. The kit was built from patterns across 10 different business models and 1,100+ real case studies.
I’ve already listened to the podcast. Will this be different?
Yes. The podcast tells stories. This kit gives you the tools to write your own. It takes the patterns and frameworks from 3,000+ episodes and puts them into fill-in-the-blank worksheets you can act on today.
Will it really help me?
If you do the work! It’s not magic, but hundreds of people have used it to start an all-new project. ✅
Stop researching. Start building.
Twenty-seven days from now, you could have your first sale — or you could still be thinking about it.
Get the Starter Kit Instant download · One-time purchase · Get started today
