096
8 min 27 sec

Instagram Calligraphy Project Earns $9,000 in Year One

A corporate employee in Texas enters the online world of calligraphy and hand-lettering, then changes along the way to suit her strengths.
Arts & Crafts Creative Design Social Media

Subscribe Now For A Free Five Step Tutorial

What It's About

After creating a keepsake for a friend, a woman in Texas starts posting her artwork on Instagram and ends up with a calligraphy side hustle.

Business Model
Social Media
Skills Required
Calligraphy & Design
Complexity
Medium
Profit Potential
Medium

Words of Wisdom

Caddy's husband, Jarik, watched her work like crazy every night after her day job, and after a couple weeks stepped in with a proposal. He would take care of the financial, legal and general management so that Caddy could focus on the creative side of the business. This division of labor has been one of the best things for the business.

Fun Fact

By January 2016, only 3 months into officially doing business, Caddy and Jarik had their very first client that wasn’t connected to them through any social circle. This felt like a big milestone for Caddy because it meant that not only was her art reaching beyond her own circles, it was also resonating with them.

Notes from Chris

Episode 96

With over 400 million users spending time on Instagram each day, it's no surprise that it has become a major jumping off point for many people looking to start and promote a new business venture or project. While you can find accounts for virtually any niche topic you can imagine, there are certain topics that have really taken off on the platform.

In today's story, we feature a woman in Texas who had never had an Instagram account...until she registered one to start a side hustle.

Without trying several different approaches, she wouldn’t have found the best fit. However, without eventually becoming selective, she wouldn’t have been able to grow her side hustle. These days, Caddy is bringing in several thousand dollars each year ($9,000 as of last month), and in a few months, she'll be well on track to double or even triple that within the year.

Do you use Instagram? You can follow me @193Countries!

MENTIONED IN THIS EPISODE:

SEE ALSO:

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

Chris Guillebeau

Download all 2018 episodes from each month: JANUARY | FEBRUARY | MARCH | APRIL | MAY | JUN

Download 2017 archives: JAN | FEB | MAR | APR | MAY | JUN | JUL | AUG | SEP | OCT | NOV | DEC

Resources

GET $625 IN FREE TRAVEL

Earn 50,000 travel rewards points (enough for 2 round-trip plane tickets or $625 in travel credit). You'll also earn 2x points on all travel and dining spend, with zero foreign transaction fees.

I use this card every day all over the world! ✈️


Learn More

CREATE YOUR ONLINE STORE

Create your online store with Shopify using an exclusive discount for Side Hustle School listeners. For a limited time, get a free 21-day trial and a 10% discount for a whole year.

Many Side Hustle School listeners are building sites using Shopify's easy-to-learn platform. Try it free today!

Learn More

Quote of the Day
"Sharing your ideas, processes, and clients isn't ‘giving away your secrets’ but instead helps build each other up. It actually opens up more doors. This realization was a huge turning point for me."
—Caddy Jurica #SideHustleSchool

Sponsors & Gratitude

Try ShipStation for 60 Days FREE!

Today’s episode of Side Hustle School is brought to you by ShipStation, the #1 choice of online sellers. 📦

To get a 30-day trial AND an additional month free, click the microphone at the top of their page and enter the word HUSTLE.


Get it Here

Like the Show? Leave a Rating!

Side Hustle School is for you! If you’re enjoying it, please take a quick moment to leave a rating or write a quick review. It's really easy and it makes a difference! ✅

It also makes a huge difference when you tell your friends about the show. Remember, it's 100% free and listener-supported.


Here's How

Keep in Touch

There’s a new story every single day on Side Hustle School. Episodes are produced to be short and to the point—I know you’re busy. Be sure you subscribe to get instant notification of the day’s broadcast!





To infinity and beyond,

Chris Guillebeau