Notes from Chris

Episode 2177

In today’s episode, a caller from Nevada is using pay-per-click advertising to bring traffic to her ecommerce site. This is a common and often successful model. The two largest PPC platforms are Facebook and Google—it’s how they make almost all of their money!

But you can also run PPC ads on Reddit, YouTube, streaming platforms like Hulu, and even Pinterest—which is what our caller is wondering about.

"Hi, this is Hunter from Reno, Nevada. I read your books and have been side hustling off and on for most of my life.

Recently I've tried using Pay-Per-Click advertising to drive traffic to an ecommerce site. I use Fulfillment by Amazon to handle most orders, and it seems like the business could really take off.

But back to the ads, though. I started running them on Facebook, but recently I've discovered that I can do the same thing on Pinterest for much less money—like 30 to 40 per cent less, which of course is huge.

If it's so much cheaper, why don't more people do it? Have I just stumbled on a big secret? I look forward to hearing your response."

Listen to today's episode to learn more...

 

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  SEE ALSO:

• Catholic Designer Creates Stylish Apparel Line: What shall it profit a man to gain the whole world but not sell any t-shirts? This designer cast his bread upon the waters and ended up with a profitable fashion line.
• Seattle Couple Creates New “Income LiveStream”: When a married couple runs into logistical problems at their wedding, it leads to an innovative service that other engaged couples need during the pandemic.
• Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.

Inspiration is good; inspiration combined with action is better. Now get back to work!

Yours in the revolution,

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