What It's About
Let's use Amazon's made-up holiday for our benefit.
Notes from Chris
Episode 2059
Of all the made-up holidays in the world, the most capitalistic or “let’s go shopping” one is no doubt Amazon Prime Day. This comes from a middle ages Nordic tradition originally spread by the Vikings to England and then the colonies eventually reaching the far west coast and Seattle in particular, where Amazon.com rebranded it to encourage people to buy stuff. Some of that is true. You know what else is true? In 2022 Amazon’s Prime Day resulted in $12 billion in sales! Naturally, it’s not just Amazon that celebrates Prime Day now; lots of other retailers are like “Hey what about us??” Today’s listener is wondering about a side hustle version of Prime Day. Can there be such a thing, or should the smaller sellers of the world simply piggyback on what Amazon has done since everyone is shopping anyway?"Amazon's annual Prime Day sale is now a week-long event, and lots of other big companies have sales around the same time. On the one hand it seems a little desperate, like a made-up holiday, but clearly it must be working for some of these brands. What do you think of side hustlers and other small businesses jumping on the trend and having their own version of Prime Day? Also, if they were going to do it, would it be better to align around Amazon's sale dates or do it at a totally different time? Personally I could see an argument for either way." Do you have any tips for making the transition?"Listen to today's episode to learn more...
SEE ALSO:
- Catholic Designer Creates Stylish Apparel Line: What shall it profit a man to gain the whole world but not sell any t-shirts? This designer cast his bread upon the waters and ended up with a profitable fashion line.
- Seattle Couple Creates New “Income LiveStream”: When a married couple runs into logistical problems at their wedding, it leads to an innovative service that other engaged couples need during the pandemic.
- Role-Playing Pastor Rolls The Dice On $2800/Month Hustle: Listener success story! This Presbyterian minister turns to his lifelong interest in role-playing games to set up a sustainable second income source.
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