What It's About
Today's caller wants to know when they should start building an audience.
Notes from Chris
Episode 1971
If you don’t have a product yet, should you even worry about social media? According to some people, yes! You should worry. You’re missing out. You’re too late. Maybe, but that’s depressing. And if it were true, you can’t exactly change the past. A better question is: what should you be doing right now? Our listener today is wondering about how to balance the competing goals of “finish the product” and “start marketing it.” Let’s talk about it!"I've put together a new project that I'm excited to share. I hope to make it a brand and a business, maybe even a book at some point. But I'm thinking of starting with Instagram to get the process going. Part of me thinks, okay, I should start right away—that's what we always hear, right? Just start. But another part of me thinks it's too early and I need to develop this more. Is it ever too early to post on social media and start attracting a following? I can't tell if I'm tricking myself one way or another. What do you think?"Listen to today's episode to learn more...
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- Bright Idea Leads Chicago Woman to Million-Dollar Hustle: A Chicago-based plastic recycling sales rep overcomes her fears and doubts to transform her love for DIY lamp shades and $10 in supplies into a multi-million dollar business.
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