118
7 min 57 sec

Los Angeles Designer Runs Mobile Yoga Studio

An on-location, by appointment yoga studio helps a UX designer earn an additional $40,000 a year working only a few hours each week.
CoachingFitnessHealthSEOService

What It's About

A mobile yoga and meditation studio that specializes in in-house classes for business and corporation employee teams.

Business Model
Coaching
Skills Required
Yoga Instruction & Research
Complexity
Medium
Profit Potential
Medium

Words of Wisdom

When she first started, McKenna offered some free yoga classes advertised through her website, email list, social media, and some bits of press a friend with a small PR company helped her acquire. This allowed her to get experience and feedback from users so that she could fine-tune her service to suit the needs of her customers.

Fun Fact


While doing some keyword research, McKenna found out that “mobile yoga in Los Angeles” was a common search term for companies looking to have yoga at the office, and this was the basis for her mobile yoga studio. She built up the SEO for her website, Chakra 5, and incubated the brand online by publishing strong content on her blog.

Notes from Chris

Episode 118

Today's episode features a side hustler named McKenna Rowe starts a mobile yoga side hustle, Chakra 5. It offers yoga and meditation classes by appointment to schools, offices and other organizations. The best part is that she only has to work a handful of hours a week in order to maintain this five-figure business!

When you hear about something called "mobile yoga studio," you know right away what it is, and it's no surprise that it's been so successful because yoga itself is very popular—especially in a major metropolitan area like Los Angeles. Naturally, there are a lot of people who want to do it or do it more often but who are working 40, maybe 50 hours a week at stressful jobs, so for them, working for a company that provides this opportunity could be a real benefit.

And this lesson is applicable no matter what you decide to go into: when people are busy but still want to take care of themselves, what can you bring them? That's what we see in today's story with a great result—more than $40,000 a year in net income—working only a few hours a week.

Watch the video below to see what Chakra 5 is all about:

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Yours in the revolution,

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Quote of the Day
"Have patience and know that so many success stories you read or hear about don't happen overnight. You have to persist, continue to perfect what you offer, keep making connections, and reminding people you're out there."
—McKenna Rowe #SideHustleSchool

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To infinity and beyond,

Chris Guillebeau